Director, Demand Generation & Customer Lifecycle
Share
Job Location:
Charlotte, VT - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Brightspeed has an exciting opportunity for a Director Demand Generation & Customer Lifecycle to join our growing this role you will be responsible for developing and executing marketing campaigns that drive acquisition engagement upsell and retention throughout the customers journey. Your team will manage building out the marketing campaigns develop the learning agenda and analyze and optimize campaigns to achieve desired business results.
As the Director Demand Generation & Customer Lifecycle you will have the following duties and responsibilities:
- Oversee the production execution and reporting of communication tactics
- Work with a creative agency to develop the content needed to execute marketing campaigns
- Development of testing strategies to guarantee the most efficient and effective communication approach
- Suggest new methods to address customers needs
- Work with technology partners on new data or technology requirements
- Manage vendor relationships and budgets
Qualifications :
WHAT IT TAKES TO CATCH OUR EYE:
- Bachelors degree in marketing or equivalent relevant experience
- 10 years in marketing
- Proven work experience in customer acquisition lifecycle and retention management
- Technical expertise with CRM and analytical systems
- Knowledge of online marketing methods and best practices
- Strong communication skills along with a customer-oriented attitude
- Ability to take complex information and communicate it clearly in simple and understandable language for our target audiences
- Excellent project management skills with the ability to manage multiple projects and re-prioritize quickly
- Entrepreneurial with an ability to create and follow plans yet flexible enough to respond to change while balancing multiple projects and priorities
- Experience leading teams including remote and virtual employees
- Comfortable with both big-picture strategy and in-the-weeds execution
BONUS POINTS FOR:
- Masters degree in marketing or relevant field
- Telecom/Cable/Internet Service Provider industry experience
#LI-SS1
Additional Information :
WHY JOIN US
We aspire to contemporary ways of working.
Recognized as a Top Workplace by the Charlotte Observer Brightspeed HQ is located on the 7th floor of the new Vantage South End - East Tower in Charlotte NC. We prioritize hiring talent in the Charlotte area whenever possible to make it a truly vibrant destination for our hybrid workforce. At Brightspeed we have roles that are designated as remote hybrid office or field-based depending on the position business needs and individual circumstances. We also invest in technology that enables our entire team to stay connected. Why Because Brightspeed recognizes the value of finding the best talent for the job wherever they may be.
We offer competitive compensation and comprehensive benefits.
Our benefits and paid time off programs reflect our underlying belief in promoting overall wellness through physical emotional and financial health. Brightspeed offers a comprehensive benefit program including competitive medical dental vision and life insurance; an employee assistance program; a 401K plan with company match and a host of voluntary benefits.
Inclusion and belonging are at the center of our grounding belief in Being Real.
When we bring our authentic selves to work everyone is better as a result. A diverse team helps us be fierce advocates for more accessible inclusive and high-quality internet because we believe doing so promotes equity in the communities we serve.
Brightspeed is an Equal Opportunity Employer that is committed to inclusion of all qualified individuals including individuals with a disability/veterans. If you require reasonable accommodation to complete a job application or to otherwise participate in the hiring process please contact to initiate the accommodations process.
For all applicants please take a moment to review our Privacy Notices:
Remote Work :
Yes
Employment Type :
Full-time
Key Skills
- Sales Experience
- Door-to-Door Experience
- B2B Sales
- Time Management
- Marketing
- Cold Calling
- Salesforce
- Inside Sales
- Telemarketing
- Customer relationship management
- CRM Software
- Lead Generation
About Company
At Brightspeed, we are reimagining how people live, work, play and connect by providing fast, reliable internet connections and an awesome customer experience in twenty states throughout the Midwest and South.Backed by funds managed by Apollo Global Management, our vision is to accele ... View more
