Content Marketing Manager – Nigeria

SkillHat

Not Interested
Bookmark
Report This Job

profile Job Location:

Lagos - Nigeria

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

This is a remote position.


About SkillHat
SkillHat is a global training institute. We provide expert training coaching and community to help professionals launch their dream careers in tech.

Our immersive hands-on courses teach cutting-edge high-demand technical and strategic skills producing resilient careers. Some of our programs include Business Analysis Scrum User Experience Design Product Management Project Management and No-Code Software Development.



About the Role

We are looking for a dynamic and creative Content Marketing Manager based in Nigeria to join our team at SkillHat. This is a remote role ideal for someone who thrives on innovation takes initiative and is passionate about growing a brands online presence from anywhere.

You will be responsible for driving organic lead generation creating engaging content and continuously optimizing our strategies based on data and feedback.


Key Responsibilities:

  • Lead Content Strategy: Develop and execute multi-channel content strategies focused on customer acquisition digital marketing and offer creation.
  • Drive Virality & Engagement: Create content that sparks conversations encourages shares and increases reach across platforms through creative storytelling and trend alignment.
  • Manage Campaigns End-to-End: Plan launch and optimize marketing campaigns that directly impact funnel performance and company revenue.
  • AI & Automation Management: Use tools like ManyChat and the companys CRM to manage dynamic chatbots automate workflows and enhance campaign efficiency.
  • Funnel Optimization: Analyze lead behavior identify bottlenecks across organic and paid channels and implement data-driven solutions to increase conversion rates.
  • Cross-Team Collaboration: Work closely with the CEO Revenue Operations Manager and Sales & Marketing teams to align messaging and offers with company goals.
  • Performance Tracking: Measure campaign success through key KPIs (leads generated conversion rates engagement metrics) and report actionable insights.
  • Creative Direction: Oversee brand storytelling social content creation and marketing copy that resonates with the target audience.
  • Market Research: Stay updated on digital trends audience behavior and competitor activities to refine strategies for growth.
  • AI-Driven Innovation: Experiment with emerging tools and generative AI systems to improve content quality targeting precision and marketing automation.


Requirements

Qualifications:

  • Bachelors degree in Marketing Communications Business or a related field (or equivalent hands-on experience).
  • 2 years of experience in content marketing digital marketing or related roles.
  • Proven ability to create viral or high-performing content across digital platforms.
  • Strong understanding of lead generation sales funnels and customer acquisition strategies.
  • Proven experience creating and managing digital campaigns that drive measurable results.
  • Familiarity with CRM systems email marketing tools and automation platforms (e.g. ManyChat HubSpot Zoho).
  • Basic understanding of AI-driven marketing tools chatbots or automation workflows is an asset.
  • Excellent storytelling and copywriting skills with an eye for content that converts.
  • Data-driven mindset: able to interpret analytics to make strategic decisions.
  • Ability to collaborate across teams and communicate ideas clearly and persuasively.
  • Self-starter with strong ownership mentality and a passion for growth and innovation.


Application Instructions:

To help us get to know you better and see your skills in action please include the following with your application:

  • Your updated resume

  • A link to your portfolio showcasing past social media content that went viral (graphics videos captions or campaign breakdowns) that highlights your creativity and results


Candidates based in Nigeria are strongly encouraged to apply.




Required Skills:

Bachelors degree in Marketing Communications Business or related field (or equivalent experience). 2 years of experience in content marketing digital marketing or social media strategy. Proven ability to create viral or high-performing content across digital platforms. Strong understanding of lead generation funnels and audience growth strategies. Hands-on experience with CRM systems email automation and chat automation tools (e.g. ManyChat Zoho HubSpot). Basic familiarity with AI-driven content tools chatbots and automation workflows. Exceptional copywriting storytelling and creative direction skills. Analytical mindset with the ability to interpret data and adjust strategies for virality and conversions. Collaborative team player who communicates clearly and thrives in fast-paced environments. Self-starter with curiosity innovation and a strong sense of ownership over results.

This is a remote position. About SkillHat SkillHat is a global training institute. We provide expert training coaching and community to help professionals launch their dream careers in tech. Our immersive hands-on courses teach cutting-edge high-demand technical and strategic skills pro...
View more view more

Company Industry

IT Services and IT Consulting

Key Skills

  • Income Tax
  • General Maintenance
  • Content Writing
  • Flash
  • Application Programming