Brand Manager Jack Links
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Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Department:
Job Summary
Responsibilities
- Implement brand strategy and brand positioning and evaluate effectiveness
- Grow the brand while educating on the benefits of the category;
- Set up activations/engagement plans for the Jack Links brand to achieve brand and commercial goals;
- Development implementation and analysis of annual brand plan & communication strategies (ATL & BTL campaigns);
- Co-Development implementation and analysis of NPD launches working cross functionally with R&D and internal operations teams;
- Work closely with Category management Shopper and Sales teams to deliver strong consumercentric propositions and through-the-line communications;
- Be a key member of the cross functional Country Business Team (CBT) and Marketing & Sales Team responsible for delivery of the commercial targets;
- Support Shopper Marketing & Sales teams with necessary market brand and product information;
- Analyse market and consumer information to give clear recommendations to fuel future brand growth e.g. awareness relevance meaning portfolio pricing and communications;
- Manage marketing budgets within guidelines. Benchmark and understand competitor & market best practices.
Qualifications :
- University Bachelor / Masters Degree Experience
- 7 years (leading) FMCG marketing with a focus on brand management including both communications activation portfolio management & innovation development and launches.
- Project management & cross functional team working.
- Proven experience in ATL and BTL communication development & implementation including digital and social campaigns.
- Proven track record in launching and executing NPD in market delivering sales growth and incremental penetration.
- Market knowledge/track record in the FMCG environment in the UK ideally also with experience in establishing new brands/new categories. Competencies
- Strong planning and prioritisation skills Apply business insights and knowhow
- Strong communication skills Identify business driver and set into action
- Project-management Manage complexity Strategic thinker strong executer and creative solver
- Customer/consumer focused
- Action oriented and able to influence others through clear and concise communication
- Highly self-motivated resilient and agile
- Profound working experience in the UK market
Additional Information :
By joining us you will
- Have the chance to build a career as your unique self with all the support we can give you to become the best version of yourself
- Work in an open transparent and inclusive culture with colleagues from all over the world
- Receive a salary at market level that fits your experience
- Experience a fast paced and dynamic work atmosphere
- Receive 27 vacation days a good company pension plan and an annual bonus
- Boost your health with a ClassPass subscription and nutritious food offered by the company
- Attend our fun and engaging events
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Digital Marketing
- Marketing
- Management Experience
- Profit & Loss
- Analysis Skills
- Microsoft Powerpoint
- Market Research
- Project Management
- Product Management
- P&L Management
- Product Development
- Branding
About Company
At Jack Link’s, we feed the journey. We take pride in rolling up our sleeves and getting things done together. Fueled by creativity, passion, and a commitment to doing things the right way, we tackle the hard stuff first and focus on real progress, bold moves, and no excuses. We creat ... View more
