Marketing communication specialist – Content writer

Chennai - India

Monthly Salary: Not Disclosed

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

Location:

Chennai Tamil Nadu India

Job ID:

R0107776

Date Posted:

Company Name:

HITACHI ENERGY TECHNOLOGY SERVICES PRIVATE LIMITED

Profession (Job Category):

Sales Marketing & Product Management

Job Schedule:

Full time

Remote:

Job Description:

The opportunity:

Hitachi Energy is seeking a skilled and creativeMarketing Communications Specialist to support the Service Business globally in developing compelling customer-focused marketing and sales materials driving campaigns and enhancing customer engagement in events. This role will be instrumental in crafting narratives that highlight our service offerings customer success stories and technical expertise helping to position Hitachi Energy as a trusted partner in the energy transition.

How youll make an impact:

You will develop and write high-quality and visually appealing content for marketing materials including brochures case studies service profiles promotions and presentations for Internal and external use.
You will collaborate with subject matter experts Global M&S stakeholders R&D and product managers to translate technical information into clear customer-friendly language.
You will drive global and regional Marketing campaigns and support events by producing relevant content to enhance customer engagement.
You will maintain and update Marketing and Sales repositories ensuring version control and accessibility.
You will assist in developing strategies that align with customer journeys and personas.
You will ensure consistency in tone style and messaging across all formats.
You will track performance and optimize content and processes based on analytics and stakeholder feedback.
You will be responsible to ensure compliance with applicable external and internal regulations procedures and guidelines.
Living Hitachi Energys core values of safety and integrity which means taking responsibility for your own actions while caring for your colleagues and the business.

Your background

You hold a bachelors or masters degree in communications Journalism Marketing or related field. (Electrical / Mechanical engineering degree is a plus). Should have 5 to 7 years of experience in content writing and campaigns preferably in B2B or industrial sectors Energy sector is preferable.
Strong writing editing and proofreading skills with attention to detail. Ability to simplify complex technical concepts for diverse audiences.
Knowledge of Transformers High-Voltage products system integration and grid automation is an added advantage. Familiarity with SEO digital marketing and content management systems (e.g. Adobe Experience Manager).
Experience in writing of Marketing and sales collaterals and Campaigns. Experience with analytics tools to measure content effectiveness.
Adobe InDesign Layout and Page creation Brochure Leaflet Typography; Microsoft PowerPoint - Static Presentation Interactive Presentation; Adobe Illustrator - Icon Infographic Logo 2D Illustration Chart Diagrams.
Strong project management and organizational skills.
Adobe Photoshop Adobe After Effects and Adobe Premiere Pro are plus. Marketing Automation tools Eloqua Webinar platform on24.
Experience working in a global cross-functional environment. Multicultural experience is a benefit.
Excellent writing and communication skills in English.

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Required Experience:

Location:Chennai Tamil Nadu IndiaJob ID: R0107776Date Posted:Company Name:HITACHI ENERGY TECHNOLOGY SERVICES PRIVATE LIMITEDProfession (Job Category):Sales Marketing & Product ManagementJob Schedule:Full timeRemote:NoJob Description:The opportunity:Hitachi Energy is seeking a skilled and creativeMar...