Marketing & Communications Lead Energy & Resources

At GHD we dont just believe in the power of commitment we live and breathe it every day.

Who are we looking for

We are looking for a Marketing & Communications Lead Energy & Resources to collaborate with the broader APAC Winning Work and Marketing & Communications team to develop and deliver APAC-wide and/or targeted Regional marketing campaigns and programs aligned to the APAC growth strategy.

In this role you will elevate GHDs market sector brand awareness strengthening GHDs position to win strategic pursuits in the market and build consideration with specific strategic clients through account-based marketing.

Some focus areas will include:

• Develop marketing and communications strategy for assigned market sector(s) and/or strategic growth areas and aligned strategic clients (through account-based marketing) focused on brand awareness lead generation and consideration to support revenue growth.
• Work with APAC Sponsorship and Events Lead to coordinate campaign timings and deliver national conference sponsorships ensuring no conflicts and leverage existing events/ sponsorships where possible.
• Oversee and execute the implementation of marketing plans and budget using a mix of marketing channels (conferences media events digital partnerships thought leadership and insights and memberships/associations) with support from APAC marketing team.
• Consult and work alongside Market Leaders and Pursuit Specialists to develop marketing strategies to position to win key APAC pursuits.
• Collaborate with subject matter experts and business development teams to develop and maintain a portfolio of relevant marketing materials for priority services and sectors.
• Support marketing campaigns and the APAC content pipeline by writing developing and producing content for a variety of channels in collaboration with APAC marketing team (includes website social collateral video thought leadership webinars).
• Track and monitor data to help analyse the success of campaigns and programs in collaboration with APAC marketing team.
• Develop programs for our subject matter experts to build their industry profile and in turn the GHD brand in the market.

We are looking for:

• Tertiary qualified in Marketing PR Communications or similar with significant experience (10years)in leading promoting and implementing marketing and communication plans nationally.
• A collaborative team player with strong commercial acumen.
• A trusted advisor who canengage consult and influence across a diverse stakeholder group with a sound collaboration mindset.
• A data driven leader who is familiar with marketing technology and CRM (preferably Salesforce).
• Agile self-starter with a proactive strategic and creative approach.
• Professional Services experience preferred but not essential.