As a Digital Marketing Executive - Sportsbook at Rank International you will contribute to the development implementation and optimisation of our digital marketing efforts. You will also have to promote our companys products and services through various channels. You will need to develop effective digital marketing strategies to achieve our companys goals and objectives.
- Assist in the formulation of plans to build lasting digital connections with our customers
- Plan and monitor the ongoing company presence on social media (Instagram Facebook Telegram X etc.)
- Launch optimized online adverts through Google AdWords Meta Business Manager etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword research SEO strategy image optimization etc.)
- Provide creative ideas for content marketing and update blogs
- Collaborate with designers and content creators to improve assets and user-experience (UX)
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics Looker Studio Search Console Tag Manager FullStory etc)
- Acquire insight in online marketing trends and keep strategies up to date
- Schedule tasks for creative teams in JIRA
- Maintain partnerships with media agencies and vendors
Qualifications :
- Native Spanish speaker with good English communication skills
- 3 years experience in digital marketing for Sports Betting and/or Casino
- Proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing campaigns and best practices
- Experience with B2C social media Google Ads display & mobile app advertising and SEO/SEM
- Experience in PPC and programmatic advertising
- Working knowledge of ad serving tools like AdForm and Yahoo
- Perfect knowledge of web analytics tools (e.g. Google Analytics Web-Trends AdWords Optimizer Tag Manager etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- Demonstrates sense of passion and pride about marketing sports and own work
- Positive attitude adapts well and approaches new ways of working enthusiastically;
- Team player with good stakeholder management abilities
- Outstanding organisational skills attention to detail and the ability to prioritise with the capacity to work to tight deadlines and deliver results
- Demonstrates determination and purpose to deliver and achieve the best results for the organisation
Additional Information :
#LI-Onsite
Youre probably wondering outside of a fun exciting and varied role what else do you get Youll get a fantastic salary combined with some leading benefits. is important to us too... From hybrid working and colleague support networks to menopause support and weekly PepTalks were here for you.
Well also invest in your growth by providing development opportunities leadership training and cutting-edge industry certifications so you have the tools and resources to help you work win and grow with us.
Immerse yourself in new cultures and gain international exposure through our global business. Collaborate with colleagues from around the globe.
The Rank Group are committed to being an inclusive employer ensuring that we better understand and meet the needs and requirements of our candidates and customers.
We aim to do this by facilitating fair and equal access to our services. If you require a reasonable adjustment to be made please reach out to let us know ahead of your interview.
Remote Work :
No
Employment Type :
Full-time