Public Relation Executive
Public Relation Executive
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Job Description
Overview
The PR Executive will provide support to the Marketing this role the PR Executive should be well-organized and adaptable paying close attention to detail on all projects while also gaining a deeper understanding of the clients goals and the overall media relations landscape.
This will include aiding Marketing teams with media list development regular media monitoring and reporting pitch ideation and creation and media outreach. The PR Executive will also play a role in new partnership development providing thorough research that will help the team on property visibility.
- Expected to possess a basic knowledge of the media landscape as well as producing ideas on how to best communicate with reporters and producers.
- Representation of the Brand in front of wide mix of customers in hospitality and services expertise manners.
- Generate consistent placements for clients in local trade and national media outlets.
- Begin developing relationships with reporters producers bloggers etc. on both a local and national level.
- Responsible for overseeing media list development.
- Continually monitor media for Hotel placements while paying close attention to competitor coverage and industry trends sharing insights and relevant news with the wider team.
- Showcase development of writing skills by creating pitches press materials award entries and client-facing emails.
- Provide on-site support for client events including events potentially taking place on nights and weekends periodically. Attend on-site and in-studio broadcast segments and interviews lending assistance to the client and staff as needed.
- Participate in new business brainstorms offering thoughts on potential story angles target media and larger marketing PR and Social Media tactics.
Qualifications :
- A bachelors degree in Marketing Advertising Public Relations or Integrated Communications.
- Relevant internship experience in Public Relations Communications Marketing and/or related fields including research advertising management consulting mediajournalism business or publishing.
- Previous experience in Hospitality or F&B is a must.
- Ability to work on a variety of types of programs including but not limited tomedia outreach to local trade and national media outlets storytelling and development of press materials working closely with teammates and clients to bring earned media programs to life and share ongoing trends results and insights.
- Demonstrates business writing and communication skills.
- Proficiency in Microsoft Office (Outlook Word PowerPoint Excel).
Additional Information :
- Employee benefit card offering discounted rates in Accor worldwide
- Learning programs through our Academies
- Opportunity to develop your talent and grow within your property and across the world!
- Open your way to get the talent development opportunities in Accorhotels in the future
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
