Digital Marketing Manager

New York City, NY - USA

Monthly Salary: $ 120000 - 140000

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

Digital Marketing Manager

Renewal by Andersen - NY NY

Drawing on the Andersen tradition of over 100 years of quality innovation and craftsmanship Renewal by Andersen was founded with the objective of creating a different and better window and door replacement experience for homeowners. Our process begins with afree in-home consultation. We then custom-make beautiful energy-efficientcomposite windows andprofessionally installthem for optimalperformance.

Job Summary:

We are seeking a dynamic digital marketing leader to accelerate brand growth across digital channels through strategic storytelling and data-driven decision making. This role based out of the Companys NYC headquarters is responsible for building a high-performance marketing ecosystem that blends creativity with analytics translating customer insights into refined campaigns and compelling product positioning. The ideal candidate will ensure all digital touchpoints deliver consistent measurable outcomes at scale while driving innovation and achieving impactful results in a fast-paced environment.

Duties and Responsibilities:

Job duties will include:

- Campaign Strategy & Execution: Design implement and optimize multi-channel campaigns across search social OTT email and display platforms.

- Data-Driven Decision-Making: Monitor digital KPIs derive insights and adjust strategies in real time for better ROI

- Vendor Management: Manage digital vendors relationships and align with media experts to own and drive marketing results.

Budget Ownership: Allocate and track digital budgets to maximize channel performance and resource efficiency.

- Collaboration: With the marketing team to brainstorm new and innovative growth strategies and marketing techniques

- Tech Stack Management: Oversee marketing automation tools CRM platforms and analytics dashboards.

- Trend Analysis & Innovation: Stay ahead of digital marketing trends to introduce fresh competitive strategies.

Qualifications:

- Education: Bachelors degree in marketing Communications or a related field.

- Experience: 6 years in digital marketing with at least 2 years in a managerial or leadership role.

- Tool Mastery: Hands-on experience with Google Analytics Google Ads Meta Ads Manager CRM platforms and email automation software.

- Analytical Skills: Ability to extract insights from dashboards and use them to shape campaign strategy.

- Content Fluency: Strong understanding of what resonates across different digital platforms.

- Leadership: Proven ability to manage external agencies resolve conflicts and drive shared accountability.

- Certifications: Google Ads Salesforce Meta Blueprint or similar credentials are advantageous.

Compensation and Benefits:

- $120000-$140000 based on experience.

- Full insurance package including medical dental vision and life insurance.

- 401(K) with company match percentage.

- Student loan repayment program and student tuition reimbursement program.

- Employee perks discount program.

- PTO paid holidays and floating holidays!

Schedule and Location:

- In-office Monday-Friday 9:00am-6:00pm

- 40 West 57th Street Suite 2010 New York NY 10019

Work Environment & Physical Requirements

- Work is performed primarily at a desk within a corporate office setting.

- Prolonged periods of sitting typing and working at a computer are required.

- Frequent use of standard office equipment such as computers phones and printers.

- Occasional standing walking and light lifting (up to 15 lbs.) may be necessary.

- Position requires the ability to communicate effectively in person virtually and in writing.

DISCLAIMER: The above information on this description has been designed to indicate the general nature and level of work performed by employees in this classification. It is not designed to contain or be interpreted as an exhaustive list of all responsibilities duties and qualifications required of employees assigned to this job.

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Required Experience:

Manager

Digital Marketing ManagerRenewal by Andersen - NY NYDrawing on the Andersen tradition of over 100 years of quality innovation and craftsmanship Renewal by Andersen was founded with the objective of creating a different and better window and door replacement experience for homeowners. Our process beg...