Manager, Creator Partnerships & UGC
Manager, Creator Partnerships & UGC
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Salary Not Disclosed
1 Vacancy
Job Description
This is a remote position.
The Manager Creator Partnerships & UGC is the business owner of the MAG Creator Platform My Amazon Guy s proprietary system for managing user-generated content (UGC) and affiliate partnerships across 400 brands.
This role oversees the platform s success end-to-end: strategy operations and team growth. Working alongside the Lead Developer the Manager ensures the product roadmap creator network and campaign operations scale efficiently while meeting ROI targets for MAG s brands.
As the point leader for creator partnerships and affiliate-driven growth the Manager will establish scalable workflows for onboarding compliance content approvals payments and reporting. By building strong creator relationships and ensuring campaign excellence they will drive revenue and elevate content quality across the portfolio.
About My Amazon Guy:
My Amazon Guy is a thriving digital marketing agency with over 500 employees and a diverse range of clients. Our culture is dynamic rewarding and innovative. We are dedicated to helping our clients achieve remarkable sales growth on Amazon while ensuring their peace of mind.
Key Responsibilities:
Platform Ownership & Roadmap
Serve as the primary business owner for the MAG Creator Platform partnering with Lead Developer to guide roadmap priorities.
Translate business objectives into technical requirements and operational processes.
Monitor platform adoption usability and ROI across 400 brands.
Recommend feature enhancements to improve creator experience content quality and performance tracking.
Creator Partnerships & UGC Operations
Design and implement the end-to-end creator lifecycle: discovery onboarding proposals approvals content delivery and payments.
Develop standards for creator quality performance scoring and tiering.
Build and nurture long-term relationships with top creators and affiliates.
Create guidelines for brand compliance FTC disclosures and usage rights.
Campaign & Affiliate Strategy
Oversee all campaigns run through the platform: product seeding UGC packages sponsored posts giveaways and affiliate programs.
Manage affiliate structures (codes attribution links commissions) and ensure tracking integrity.
Align campaigns with My Amazon Guy s 400 brand portfolio ensuring multi-brand visibility and ROI.
Team Leadership & Hiring
Recruit and lead an operations team to handle creator support campaign QA and content moderation.
Establish SOPs for day-to-day operations: content review performance reporting and creator payouts.
Foster a high-performance data-driven culture within the team.
Analytics & Performance
Monitor dashboards for platform KPIs: creator participation campaign ROI content approval rates affiliate revenue etc.
Provide quarterly reports to leadership on platform impact and growth.
Identify trends in creator engagement content quality and conversion using insights to optimize strategy.
Cross-Functional Collaboration
Work closely with:
Lead Developer on feature builds bug fixes and integrations.
Creative Strategists for ad briefs and content quality feedback.
Brand Managers to align UGC and affiliate efforts with brand goals.
Finance to ensure accurate creator payment processing.
Key Metrics for Success:
Growth of qualified creators onboarded and retained.
Campaign ROI (affiliate revenue content value conversion rates).
Platform adoption across My Amazon Guy brands.
Content approval rates and time-to-approve.
On-time and accurate creator payouts.
Uptime and feature delivery (in partnership with development).
Requirements
Qualifications:
5 years in influencer marketing creator partnerships affiliate management or UGC operations (agency or brand side).
Proven success owning programs or products end-to-end from roadmap to ops.
Deep understanding of UGC affiliate programs and social media ecosystems (TikTok Instagram YouTube).
Comfort with analytics dashboards and data-driven decisions.
Experience managing or collaborating with developers on SaaS or internal tools.
Strong leadership: able to hire mentor and scale a high-performing operations team.
Excellent communication project management and stakeholder alignment skills.
Nice to Have
Experience with Amazon Attribution or marketplace integrations.
Familiarity with affiliate tracking systems coupon codes or influencer SaaS.
Knowledge of compliance requirements for influencer marketing (FTC GDPR).
Technical Requirements:
A dual-monitor setup is required (at least 8GB of RAM)
Must have at least 25 MBPS internet speed
Benefits
40 hours a week 8 hours a day
Competitive salary base
Permanent WFH setup
Unlimited FREE access to MAG School courses and SOP Library!
Work schedule is in EST (Monday-Friday only)
Opportunities for professional development and career advancement
Competitive base salary commensurate with experience.
Profit sharing bonus tied to platform growth creator revenue and campaign ROI.
Own the MAG Creator Platform roadmap, translating business goals into technical and operational requirements. Oversee creator lifecycle: discovery, onboarding, content delivery, compliance, and payments. Manage campaigns and affiliate programs to drive ROI and brand visibility across 400+ brands. Recruit, train, and lead an operations team with clear SOPs and performance standards. Monitor KPIs, analyze trends, and provide reports to optimize creator engagement and campaign performance. Collaborate cross-functionally with development, creative, brand, and finance teams to ensure seamless operations. Measure success through creator growth and retention, campaign ROI, platform adoption, content approval rates, payout accuracy, and feature delivery.
Employment Type
Full Time
