This is a remote position.
This is a role for someone who is as strategic as they are hands-on deeply understands content that connects and is passionate about science-backed wellness.
Key Responsibilities:
Own and execute the organic social media strategy across platforms (e.g. Instagram TikTok LinkedIn X/Twitter YouTube)
Create and manage a content calendar that aligns with our brand narrative product roadmap and community interests
Write curate and produce compelling and compliant content including posts short-form video ideas captions stories and more
Monitor and respond to community engagement to foster connection and trust
Analyze performance metrics and optimize based on data and insights
Stay up-to-date with platform trends and algorithm changes
Collaborate cross-functionally with marketing science and product teams to ensure accurate effective messaging
Ensure all content stays within safe regulatory bounds especially in claims wellness advice and medical language
About You:
3 - 5 years experience managing organic social for wellness health or medical consumer brands
Proven ability to grow and engage social media audiences authentically
Deep understanding of platform nuances trends and best practices
Exceptional copywriting and visual storytelling skills
Experience working within regulatory or compliance guidelines in health-related spaces (FDA EU etc.)
Creative thinker with a strategic mindset
Comfortable working autonomously and collaboratively in a fast-paced startup environment
Bonus Points If You:
Have a background or certification in health medicine or functional wellness
Have experience with influencers or UGC content in the wellness space
Are familiar with tools like Later Canva Notion Sprout Social or similar