CMO Advisor (Crypto-Native Global)
Share
Job Location:
Austin, TX - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Were hiring a CMO Advisor to clarify our narrative instrument a TVLdeposit funnel with a weekly dashboard run partner co-marketing (Pendle/DEX/CEX) and coach a young team.
This is an advisor role:
You design the engine and enable the team to run it.
Type: Advisor (contract)
Time: 815 hrs/week (90 days) then 24 hrs/month
Comp: Equity $TMAI only (no cash)
Reporting to: CEO
Location: Austin preferred; open to remote
What Youll Do (Responsibilities)
- Own product marketing (ICP message updated site/docs) that drives connects and deposits.
- Stand up a TVL funnel & dashboard (impressions site wallet connect deposit; TVL by source; CAC/LTV/payback; retention).
- Run partner distribution: co-marketing with venues/MMs (launch kits AMAs creator briefs) PR/podcasts newsletters/community; test 23 paid channels.
- Define and execute three experiments with clear keep/kill rules (e.g. CAC payback 6 months on qualified deposits).
- Coach the team; leave playbooks briefs and dashboards they can run.
What You Wont Do (Scope guardrails)
- Not a figurehead CMO; this is hands-on growth not brand theater.
- No ownership of liquidity incentives or emissions (owned by $TMAI: Petros/Ayush).
- No unilateral promo commitments; align with finance and listings cadence.
Qualifications
- Must-have
- 4 years in crypto growth/marketing (exchange L2 wallet DeFi data/indices).
- Demonstrated deposits/TVL growth with CAC/payback discipline and partner distribution wins.
- Ability to build and ship dashboards; strong creative briefs and clear writing.
- Nice-to-have
- Creator/referral mechanics; lifecycle/CRM; B2B2C or RIA/institutional motions.
Success Metrics (first 90 days)
- TVL: agreed lift (e.g. $12M net new) with 30% partner/organic contribution.
- Efficiency: channel tests with CAC payback 6 months on qualified deposits.
- Operating system: weekly dashboard distribution calendar partner kits and team playbooks in use.
How to Apply
- Share:
- 1) a redacted funnel/dashboard (or list the 8 weekly metrics you track)
- 2) a campaign that moved deposits/TVL with CAC/payback 3) a brief partner co-marketing plan outline you authored.
Token Metrics delivers AI-driven crypto indices and analytics. Were concentrating liquidity across key venues and preparing for public-market paths. Marketing is lean and hungry; we need a hands-on growth coach to turn narrative into deposits and TVL.
We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.
Required Experience:
Chief
Key Skills
- Channel Marketing
- Accounting Tally
- CSS
- Corporate Risk Management
- Hibernate
- Brokerage
About Company
Find the best crypto research, analytics, price predictions and signals at Token Metrics. We use AI and Machine learning to help investors and traders make money in Crypto.
