PPC & Paid Social Manager

PPC & Paid Social Manager

Location: Canary Wharf London (Hybrid minimum 2 days per week in the office)

Salary:

About LITTA

At LITTA were on a mission to make waste collection easier faster and more sustainable. From same-day collections to ethical recycling and tree-planting initiatives were building the UKs most trusted on-demand waste service. Were growing fast and were looking for a PPC & Paid Social Manager to help us take our digital growth to the next level.

The Role

This is a hands-on role where youll own and manage all things Google Ads and Paid Social. Youll be responsible for planning launching and optimising campaigns that drive leads and sales. Youll also get the freedom to test new approaches including AI-driven recommendations and emerging ad trends ensuring LITTA stays ahead of the curve.

Data plays a big part in how we work. Youll use BigQuery dashboards and analytics tools to monitor performance surface insights and guide decision-making. While your core focus will be paid search and social any experience with CRM and email marketing tools like Braze or HubSpot will be a bonushelping us strengthen customer journeys beyond ads.

What Youll Do

• Plan run and optimise Google Ads and Paid Social campaigns (Meta LinkedIn).
• Test and refine ad copy creatives and targeting to boost engagement and ROI.
• Experiment with AI-driven ad recommendations and new platform features.
• Build clear data-led reports to track performance and highlight opportunities.
• Run structured A/B and multivariate tests to identify winning strategies.
• Continuously experiment with bidding strategies audience segmentation and creative formats to maximise ROAS and ROI.
• Use insights to scale high-performing campaigns and cut out wasted spend.
• Support email and CRM campaigns when needed particularly in Braze and HubSpot.

What Were Looking For

• Experience: 3 years running successful PPC and Paid Social campaigns.
• Technical skills: Confident using Google Ads Meta Ads Manager analytics platforms and BigQuery.
• Data-driven: Comfortable building dashboards and turning campaign data into actionable insights.
• Curious and innovative: Excited to try new tools formats and AI-driven ad strategies.
• Bonus points: Familiarity with Braze and HubSpot for CRM and email marketing campaigns.
• Mindset: Proactive independent and able to deliver measurable results in a fast-moving business.

Why Join LITTA

• Be part of a company thats changing how waste is collectedmaking it simpler greener and smarter.
• Freedom to experiment with new tools trends and ideas.
• Competitive salary of .
• Hybrid working with at least 2 days a week in our Canary Wharf office.
• Opportunity to shape a growing digital marketing function from the ground up.

Required Experience:

Manager