PR Specialist, MGM Theatrical

Interested in shaping the future of movies as an integral part of a world-leading global communications team Amazon MGM Studios brings together the worlds best creators with the most passionate communities in a way no other entertainment brand can. We deliver distinctive critically-acclaimed and award-winning original movies like Air American Fiction Challengers Saltburn and The Accountant.

Amazon MGM Studios is seeking a dynamic and talented Theatrical Publicity Specialist to support our theatrical slate in Canada. This role will partner closely with our US and international teams to develop and execute publicity campaigns in Canada serving as the primary liaison between Amazon MGM Studios and Canadian press. You will be relied upon as an advisor to business partners filmmakers and PR colleagues on behalf of the Canadian market and will support global campaigns while balancing cultural nuances. The ideal candidate will bring deep knowledge of the Canadian entertainment landscape established media relationships relationships with festivals and local cultural organizations and a proven track record of successful theatrical publicity campaigns.


Key job responsibilities
Develop and execute strategic publicity campaigns for theatrical releases in Canada
Lead press junkets in Canada and source nominations from local press for global content days
Build and grow relationships with key media contacts critics groups cultural influencers talent representatives and industry stakeholders
Manage and coordinate talent appearances and media opportunities in Canada
Collaborate with US-based teams to ensure alignment with global publicity strategies
Monitor campaign effectiveness and provide regular reporting on PR efforts
Oversee word-of-mouth screening programs and tastemaker events
Brainstorm and execute stunts events and activations in market to generate earned media
Manage regional festival strategy and relationships in concert with the global priorities
Manage regional publicity budgets and agency relationships
Partner with cross-functional teams including marketing social and digital
Coordinate and oversee work of any local agencies on events press days junkets etc.

- 5 years of recent professional communications or public relations experience
- Bachelors degree

- 4 years of theatrical publicity experience
- Experience at a major studio PR agency or entertainment company
- Established relationships with talent agencies publicists and local film festivals
- Strong understanding of the evolving media landscape
- Experience working across theatrical and streaming windows
- Proven track record of frugal budget management and reporting

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