Field Marketing Lead

At Mollie were on a mission to make payments and money management effortless for every business in Europe. We started 20 years ago when we launched a more direct affordable way for companies to get paid. That provided an alternative to the frustrating overpriced solutions that banks offered at the time. Today we serve more than 250000 businesses across Europe with an all-in-one solution that simplifies payments and money management. And were a 850-strong team of product finance support commerce and engineering specialists working across Europe from Lisbon to London.

About the role

Were looking for an experienced B2B marketing leader to build and scale our Field Marketing function across Europe. This role is pivotal in driving awareness and consideration across Europe pipeline creation and enabling regional sales growth. You will own the strategy execution and optimization of campaigns that directly impact revenue while leading a distributed team.

What youll be doing:

• Leadng the regional Field Marketing teams across Europe setting strategy priorities and ways of working

• Developing and executing integrated campaigns across events webinars ABM and comms/PR that drive measurable sales pipeline

• Collaborating closely with sales product and partner teams to align marketing activities with business goals

• Managing and optimising regional budgets ensuring strong ROI on marketing spend

• Overseeing data-driven reporting and analytics using CRM and marketing automation to measure track and improve performance

• Acting as a senior stakeholder in regional GTM planning contributing to pipeline forecasts and market strategy

• Coaching and developing a growing team fostering a high-performance and creative culture

What youll bring:

• 7-10 years of experience in B2B marketing with at least 23 years in field partner or regional marketing roles.

• Track record in tech SaaS fintech or payments environments.

• Proven success in planning and executing field/partner campaigns that generate pipeline

• Experience with ABM and CRM/automation platforms such as Salesforce HubSpot Marketo or Pardot

• Strong understanding of B2B sales cycles and demand generation

• Excellent stakeholder management skills and the ability to partner with sales product and external partners

• Analytical mindset: you know how to track measure and optimise ROI

• Experience in remote team leadership and project management

• Fluent in English (other European languages are a plus)

• Strong sense of taste and creative judgment you know what good looks like

• Experience applying AI tools in marketing whether for campaign personalisation content generation data analysis or workflow automation.

Nice to have

• Background in field marketing for SaaS fintech or payments

• Exposure to comms/PR and event management

• Channel/partner marketing experience