Planner, search & digital platforms

Toronto - Canada

Monthly Salary: Not Disclosed

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

As the second-largest independent media agency in Canada Glassroom emphasizes transparent advertiser-agency relationships collaborative partnerships accountability for every dollar the professional development of its experts and continuous this lab we aim to transform brilliant media strategies into inspiring business outcomes.

We believe in the strength of the community. It is the curious ambitious and autonomous humans who allow us to offer a unique service to our customers.

Glassroom is part of Humanize ( a collective of nine independent yet complementary companies that share a belief: People drive media forward.

Responsibilities

Bring to life a media plan by building search strategies across platforms

Coordinate campaigns and ensure budgetary monitoring of investments in search social and programmatic channels with basic 360 media understanding outside of digital
Evaluate and provide unbiased recommendations for client reports (KPIs goal tracking revenue tracking and any other relevant metrics);
Calibrate and balance campaigns to ensure outcomes are met.
Manage different media platforms in close collaboration with campaign managers daily with a focus on query-based opportunities including QAing campaign set up and mentoring on tactical elements
Bring forward new initiatives and innovations in the query space including AI commerce
Help provide qualitative insights for strategic and creative thinking for account management.
Participate in strategy development and media recommendations.
Perform day-to-day operational written and verbal communications with campaign managers client and vendor stakeholders
Stay up to date with best practices new features and trends in all forms of search to drive account growth and capitalize on emerging opportunities measurement and tools

Requirements

Minimum 2 -3 years of experience in digital media campaign management

Platform experience for search digital platforms and commerce
Professional curiosity for all things digital media tracking analytics (GA4) etc.
Interest in having more expertise for performance media campaigns
Proficient in English (both oral and written) extra points for knowledge of French
Excellence in using Excel planning platforms and digital service platforms
Experience and exposure with Google Ads (RSA Video Search DSA Smart Campaigns PMAX Discovery Shopping and App Campaigns) Bing Ads (Expanded Text Responsive Search Dynamic Search) Amazon TikTok (Search and Shop Ads) and artificial intelligence LLM platforms (Claude ChatGPT Perplexity etc.)

Benefits

Hybrid work: 3 days in the office and 2 days working from home
Vacation: 3 weeks of annual vacation agency closure during the holiday season all statutory holidays doubled 5 personal days 1 volunteer day
Group insurance plan: Life prescription drugs travel dental care paramedical services and more (*3 coverage options available)
Wellness allowance: $250 per year for reimbursement of physical activities or the purchase of home fitness equipment
Public transit discount (city bikes metro bus)

Join our team of experts. Welcome to Glassroom!