Brand Ambassador

Randstad India

Job Location:

Gurgaon - India

Monthly Salary: Not Disclosed

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

Brand promotion involves consumer-focused activations strategic partnerships and distinctive marketing including collaborations with artists and directors to enhance brand awareness and sales. The promotion strategy utilizes point-of-sale materials social media and influencer content emphasizing the brands unique identity iconic bottle design and responsible consumption through global campaigns like #taketimetotaste.

Key Elements of Camparis Brand Promotion

Salary:- 350000 To 550000 Lakhs

Location:- Gurgaon

Consumer & Shopper Activations:

The brand engages consumers through in-store displays sampling events and promotional activities to connect with them and create memorable experiences.
Strategic Partnerships:

Campari collaborates with distributors agencies and other stakeholders to execute promotional activities and manage distribution.
Artistic & Cultural Collaborations:

The brand has a rich history of partnering with artists and filmmakers such as Federico Fellini and utilizing distinguished actors in their advertising campaigns to create unique visually appealing content.
Distinctive Branding & Design:

The instantly recognizable red color minimalist bottle design and iconic status in popular cocktails contribute to a strong and unique brand identity that sets it apart from other liquor brands.
Product Education:

Brand Ambassadors provide training on Camparis portfolio including its unique taste and versatile uses to internal stakeholders and external partners such as distributors and bartenders.
Social Media and Digital Presence:

Campari leverages its official social media channels and integrates influencer-led content into its campaigns to reach a wider audience and foster consumer engagement.
Responsible Drinking Campaigns:

The brand promotes a culture of quality and responsibility through initiatives like the #taketimetotaste campaign encouraging mindful consumption and pairing alcoholic beverages with food and social moments.
Global Reach & Strategic Expansion:

Camparis promotional efforts are supported by a global strategy with activities and campaigns tailored to local markets and aligned with regional and global objectives.

Key Elements of Camparis Brand Promotion

Salary:- 350000 To 550000 Lakhs

Location:- Gurgaon

Consumer & Shopper Activations:

The brand engages consumers through in-store displays sampling events and promotional activities to connect with them and create memorable experiences.
Strategic Partnerships:

Campari collaborates with distributors agencies and other stakeholders to execute promotional activities and manage distribution.
Artistic & Cultural Collaborations:

The brand has a rich history of partnering with artists and filmmakers such as Federico Fellini and utilizing distinguished actors in their advertising campaigns to create unique visually appealing content.
Distinctive Branding & Design:

The instantly recognizable red color minimalist bottle design and iconic status in popular cocktails contribute to a strong and unique brand identity that sets it apart from other liquor brands.
Product Education:

Brand Ambassadors provide training on Camparis portfolio including its unique taste and versatile uses to internal stakeholders and external partners such as distributors and bartenders.
Social Media and Digital Presence:

Campari leverages its official social media channels and integrates influencer-led content into its campaigns to reach a wider audience and foster consumer engagement.
Responsible Drinking Campaigns:

The brand promotes a culture of quality and responsibility through initiatives like the #taketimetotaste campaign encouraging mindful consumption and pairing alcoholic beverages with food and social moments.
Global Reach & Strategic Expansion:

Camparis promotional efforts are supported by a global strategy with activities and campaigns tailored to local markets and aligned with regional and global objectives.