Sr Demand Planning Business Partner

At Hasbro our mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. Were looking for adventurous and curious people who want to explore experiment and innovate to come up with the best ideas. Our culture has inspired our diverse team of highly skilled highly creative and highly committed individuals for 100 years and we believe the best is yet to come.

At Hasbro our mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. Were looking for adventurous and curious people who want to explore experiment and innovate to come up with the best ideas. Our culture has inspired our diverse team of highly skilled highly creative and highly committed individuals for 100 years and we believe the best is yet to come.

Are you a strategic thinker with a passion for driving business performance through precision forecasting and cross-functional collaboration Join us as a Demand Planning Business Partner where youll play a pivotal role in shaping demand signals across product and customer channels to maximize revenue profit and supply chain responsiveness.

About the Role

As a key member of the Channel Leadership Team you will:

• Lead the execution of the demand management process across a 24-month horizon.
• Partner with Commercial Marketing Sales Finance and Supply Planning teams to align forecasts with brand and business strategy.
• Drive forecast accuracy and mitigate demand risks through rigorous analysis and stakeholder engagement.
• Champion continuous improvement in planning cycles and performance metrics.

Key Responsibilities

• Generate and enrich consensus forecasts using historical data market trends and promotional overlays.
• Facilitate monthly Demand Review (DMR) cycles co-piloting with commercial leaders to validate forecasts and define risks and opportunities.
• Collaborate with statistical modelers to maintain robust forecasting models and ensure data integrity.
• Analyze POS shipment data and promotional effectiveness to refine demand signals.
• Own the demand signal passed to supply chain ensuring accuracy and alignment.
• Lead KPI tracking and improvement plans for Forecast Accuracy Bias and Forecast Value Add (FVA).
• Support product rationalization and portfolio optimization initiatives.

What Youll Bring

Domain Expertise:

• 10 years in demand planning with strong business acumen.
• Experience in international matrix environments and commercial business partnering.
• Background in FMCG toy or fashion industries preferred.
• APICS certification or relevant supply chain degree desirable.

Hasbro is an Equal Opportunities Employer

We value diversity at Hasbro and do not discriminate based on race religion colour national origin gender sexual orientation age marital status or disability status.

Interviews at Hasbro take place in person and virtually as part of our recruitment process. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process to perform essential job functions and to receive other benefits and privileges of employment. If you are selected to move forward in our application process and you have a medical condition or an individual need for adjustment to our process and you believe it may affect your ability to be at your best please let your recruitment partner know so we can consider how best we can support you and make any adjustments that may reasonablybe needed.