MANAGER OF PROGRAMMATIC MEDIA BUYING (REMOTEUSA) GDM (Gray Media Group)
MANAGER OF PROGRAMMATIC MEDIA BUYING (REMOTEUSA) GDM (Gray Media Group)
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Salary Not Disclosed
1 Vacancy
Job Description
About Gray Media:
Gray Media or Gray is a multimedia company headquartered in Atlanta Georgia formally known as Gray Television Inc. The company is the nations largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Grays additional media properties include video production companies Raycom Sports Tupelo Media Group and PowerNation Studios and studio production facilities Assembly Atlanta and Third Rail Studios.
We understand that life needs balance. That is why we offer our employees and eligible family members a comprehensive benefits package including:
- Comprehensive Medical(Rx) Dental and Vision Coverage
- Health Savings Account with Company contributions
- Flexible Spending Account
- Employer-paid life and disability benefits
- Paid parental leave benefits
- Adoption and Surrogacy Benefits
- 401(k) Plan including matching and profit-sharing contributions
- Employee Assistance Program
- Voluntary benefits including Hospital Indemnity Critical Illness Accident Insurance and supplemental life insurance coverage
- Paid Time Off including Relocation PTO
- Focus on Caring
Salary/Wage:
$80000 - $95000/annually
Shift and Schedule:
Mon. - Fri. (or at Managers Discretion)
Job Type:
Full-Time
About GDM:
Gray Digital Media (GDM) is a full-service digital agency dedicated to helping clients reach and engage audiences across every screen. Backed by the trusted Gray Local Media Inc. we combine the reach of local media with cutting-edge digital capabilities to deliver measurable results. We thrive in a fast-moving industry by staying ahead of emerging trends and platforms while keeping our clients business goals at the center of everything we do. At GDM we believe in teamwork accountability and growthfor our clients and for our people. Joining our team means being part of a culture that values innovation collaboration and continuous learning.
Job Summary/Description:
Gray Digital Media is seeking a Manager of Programmatic Media Buying to lead and mentor a team of programmatic traders and media this role youll oversee campaign strategy execution and optimization across The Trade Desk and other DSPs while ensuring client success and team manager will lead a fast-paced client-focused agency team. This role is first and foremost about building mentoring and managing a high-performing team while also ensuring excellence in programmatic execution and client satisfaction.
Duties/Responsibilities include but are not limited to:
Team Leadership & Development
Lead mentor and inspire a team of programmatic traders and media buyers
Provide structured onboarding continuous training and regular performance reviews
Foster a culture of growth collaboration and operational excellence
Act as the teams primary advocate and resource ensuring they have the tools and support to succeed
Campaign Oversight
Supervise programmatic campaign execution from strategy and setup through optimization and reporting across display video CTV audio gaming DOOH and other channels
Ensure campaigns are delivered flawlessly in The Trade Desk and other DSPs leveraging advanced tools such as custom bidding audience management deal IDs and targeting capabilities
Partner with client teams to align campaign tactics with broader strategies
Client Collaboration
Represent the programmatic team on client and market calls as the senior expert
Translate campaign results into clear actionable insights and recommendations
Build trust with clients through transparency responsiveness and effective communication
Process Strategy & Innovation
Standardize best practices for campaign execution pacing QA and optimization
Continuously refine workflows to improve efficiency and scalability
Stay ahead of industry trends DSP updates and evolving best practices
Champion new capabilities within The Trade Desk and other platforms including Kokai retail media integrations and data marketplace tools
Qualifications/Requirements:
- 3 years of programmatic media buying experience (display video audio CTV DOOH etc)
- Extensive hands-on experience working within self-serve DSPs including The Trade Desk.
- Excellent analytical skills and ability to interpret data. Experience leading and coaching.
If you feel youre qualified and want to work with a great group of people go to you may type in the job title station call letters or click on apply now upload your resume cover letter and references
(Current employees who are interested in this position can apply through theGray-TV UltiPro self-service portal)
GDM-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race color religion sex national origin age disability or addition to federal law requirements Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.
Gray Media expressly prohibits any form of workplace harassment based on race color religion gender sexual orientation gender identity or expression national origin age genetic information disability or veteran status. Improper interference with the ability of Grays employees to perform their job duties may result in discipline up to and including discharge.
Required Experience:
Manager
Employment Type
Full-Time
