Product Marketing Manager

London - UK

Monthly Salary: Not Disclosed

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

Help us use technology to make a big green dent in the universe!

Krakenpowers some of the most innovative global developments in energy.

Were a technology company focused on creating a smart sustainable energy system. From optimising renewable generation creating a more intelligent grid and enabling utilities to provide excellent customer experiences our operating system for energy is transforming the industry around the world in a way that benefits everyone.

Its a really exciting time in energy. Help us make a real impact on shaping a better more sustainable future.

About the role

We are looking for an experienced Product Marketing Manager to join the team supporting our key solution line Kraken Customer Management.

In this role youll own and execute the go-to-market (GTM) strategy for one or more products ensuring they are positioned for success in a highly competitive market. Youll be the expert on at least one of our core buyer personas tailoring messaging and developing compelling content to drive adoption and support sales efforts.

Working cross-functionally with Product Sales and Customer Success teams youll play a critical role in driving product adoption influencing strategic decisions and enabling the field to win. This is a high-impact hands-on role for someone who blends strategic thinking with strong execution commercial acumen and deep understanding of the energy space.

Our PMMs wear 4 key hats:

Ambassador: Bring deep customer market and competitor insights into Kraken leading in-depth research and competitive analysis to guide differentiation and positioning.
Strategist: Own and execute GTM strategy for one or more products with minimal oversight. Partner with Product Sales Demand Generation and Customer Success to drive adoption refine pricing and packaging and meet business objectives.
Storyteller: Master at least one buyer persona and develop compelling messaging and thought leadership that resonates. Drive content strategy across channels to support demand and awareness.
Evangelist: Develop business cases pitch decks and collateral to enable sales success. Lead sales training on positioning messaging and pricing strategies to ensure teams are equipped to win.

What youll need

Proven experience in launching and marketing B2B SaaS products ideally in an enterprise sales environment
Background in one of the following sectors: energy climate tech electric vehicles or smart transport
Demonstrated ability to lead GTM execution and influence pricing packaging and positioning decisions
Strong commercial acumen and experience developing content that drives engagement and conversion
Excellent analytical and strategic problem-solving skills
Outstanding storytelling communication and collaboration skills
Experience conducting customer and market research to inform messaging and strategy.

Even better if you have

International experience or knowledge of other languages in addition to English is welcome.

Kraken is a certified Great Place to Work in France Germany Spain Japan and the UK we are one of the Best Workplaces on Glassdoor with a score of 4.7. Check out our Welcome to the Jungle site (FR/EN) to learn more about our teams and culture.

Are you ready for a career with us We want to ensure you have all the tools and environment you need to unleash your potential. If you have any specific accommodations or a unique preference please contact us at and well do what we can to customise your interview process for comfort and maximum magic!

Studies have shown that some groups of people like women are less likely to apply to a role unless they meet 100% of the job requirements. Whoever you are if you like one of our jobs we encourage you to apply as you might just be the candidate we hire. Across Kraken were looking for genuinely decent people who are honest and empathetic. Our people are our strongest asset and the unique skills and perspectives people bring to the team are the driving force of our success. As an equal opportunity employer we do not discriminate on the basis of any protected attribute. We consider all applicants without regard to race colour religion national origin age sex gender identity or expression sexual orientation marital or veteran status disability or any other legally protected status. U.S. based candidates can learn more about their EEO rights here.

Our (i) Applicant and Candidate Privacy Notice and Artificial Intelligence (AI) Notice (ii) Website Privacy Notice and (iii) Cookie Notice govern the collection and use of your personal data in connection with your application and use of our website. These policies explain how we handle your data and outline your rights under applicable laws including but not limited to the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). Depending on your location you may have the right to access correct or delete your information object to processing or withdraw consent. By applying you acknowledge that youve read understood and consent to these terms

We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.

Required Experience:

Manager

Help us use technology to make a big green dent in the universe!Krakenpowers some of the most innovative global developments in energy.Were a technology company focused on creating a smart sustainable energy system. From optimising renewable generation creating a more intelligent grid and enabling u...