Senior Product Manager, SEO & Paid Ads
Senior Product Manager, SEO & Paid Ads
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$ 176000 - 220000
1 Vacancy
Job Description
Join Udemy. Help define the future of learning.
Udemy is an AI-powered skills acceleration platform built to help people and teams grow. Its personalized practical and focused on real-world impact.
Our mission is simple: to transform lives through learning. Your work helps people around the world build skills they can use whether theyre picking up something new or leveling up to stay ahead.
Over 80 million learners and 17000 businesses already learn with Udemy. If youre excited by change energized by learning and ready to have a real impact youll feel right at home.
Learn more about us on our company page.
Where we work
Udemy is a global company headquartered in San Francisco with additional U.S. offices in Denver and Austin and international hubs in Australia India Ireland Mexico and Türkiye. This is an in-office position requiring three days a week in the office (Tuesday Wednesday Thursday) in our San Francisco or Austin hubs and flexibility on Mondays and Fridays.
About your skills
- Strategic Problem Solving: You see beyond the immediate problem and uncover the fundamental why. Youre a systems thinker who can identify root causes and design scalable solutions that align with Udemys long-term growth.
- Influence & Collaboration: You build trust and alignment across Marketing Engineering Design and Data Science. You know when to push back when to compromise and how to scope solutions that get to yes while protecting the integrity of outcomes for learners and the business.
- Analytical Decision Making:You thrive on data. You use critical thinking to balance multiple perspectives apply structured decision frameworks and clearly communicate choices. Once a path is set you ensure execution is aligned and measurable.
- Experimentation & Learning: You foster a test-and-learn culture. You generate hypotheses design experiments and quickly translate insights into scalable solutions that improve acquisition efficiency.
About this role
At Udemy we believe learning transforms lives. Were seeking an experienced Senior Product Manager Acquisition to own the vision strategy and execution of how millions of learners discover Udemy worldwide.
Youll be responsible for everything from campaign landing frameworks and SEO driven surfaces to referral loops and logged out funnels. Youll partner with Marketing Engineering Design and Data Science to build and unlock new ways to acquire users efficiently and at scale.
What youll be doing
- Define and drive the product strategy roadmap and KPIs for user acquisition.
- Build scalable frameworks for campaign landing pages SEO category/topic pages and logged-out funnels.
- Partner with Marketing to design and test creative targeting and funnel experiments that improve paid acquisition efficiency.
- Design and enhance referral and viral sharing mechanics that expand Udemys reach.
- Balance near-term conversion wins with long-term investments in scalable growth systems.
- Champion a test-and-learn culture of fast iteration and continuous optimization.
What youll have
While this work is based more on the skills a person has than what they have done we think a typical profile could include the following:
- 5 years of product management experience in consumer growth and acquisition.
- Track record of building and optimizing acquisition surfaces such as landing pages SEO frameworks or referral programs.
- Strong quantitative skills; comfortable with SQL Amplitude Mixpanel or similar analytics platforms.
- Experience improving marketing efficiency through attribution funnel optimization or experimentation at scale.
- Ability to turn insights into product ideas and drive execution toward measurable outcomes.
- Exceptional collaboration skills with the ability to influence and align cross-functional stakeholders.
- A growth mindset hypothesis-driven and the ability to move seamlessly between strategic thinking and hands-on delivery.
Posting Date: September 26 2025
Application window: September 26 2025 - 10th October 2025
At Udemy we strive to be transparent around compensation. Actual compensation for this role is based on several factors including but not limited to job-related skills qualifications experience and specific work location due to differences in the cost of addition to a base salary this role is also eligible for equity.
Hiring Compensation Range
$176000 - $220000 USD
Why work here
Youll grow here.
Learning is part of the job. Youll get full access to Udemy courses a monthly UDay to invest in yourself and a budget to spend on whatever helps you improve. Many people are diving into AI lately but what you focus on is up to you.
AI is real here.
We use it in the way we learn and the way we work. Youll have the space and tools to experiment apply and get better at using AI in practical ways.
Youll own your work.
We trust people to lead make decisions and follow through. You dont need to wait for permission or layers of approval to have an impact.
Youll build with others.
We collaborate openly and shape ideas together. Everyone has a voice and good thinking is welcomed from any direction.
Youll see your impact.
What you build helps people grow their skills change their careers or find a path forward. Youve got the experience why not use it to help others gain theirs
Bring your curiosity. Well bring the platform and the support. Lets LEARNtogether.
Our Benefits Start with U
Our benefits start with you and were built to provide you and your family with the protection and care you need making it easy to access the right coverage when you need it most. Benefits vary by region and we encourage applicants to review our Australia Benefits India Benefits Ireland Benefits Mexico BenefitsTurkiye Benefits & US Benefitspages to get an understanding of some of the benefits we offer. For details on region-specific benefits please refer to the information provided during the hiring process.
At Udemy we value diversity and inclusion and consider qualified applicants without regard to race color religion sex national origin ancestry age genetic information sexual orientation gender identity marital or family status veteran status medical condition or disability. We understand that not everyone will match each of the qualifications. However we also realize that everyone has unique experiences that can add value to our company. Even if you think your background might not perfectly align wed love to hear from you!
Information regarding data privacy is available within the Udemy Careers Privacy Notice.
Required Experience:
Senior IC
Employment Type
Full Time
