Director of Creative Strategy
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Job Location:
Yearly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Position Title: Director of Creative Strategy
Department: Intercollegiate Athletics
Reports to: Senior Associate Athletic Director
Appointment: Full-Time (12 months)
Status: Exempt
Director of Creative Strategy
The Bradley University Athletics Department is now accepting applications for the position of Director of Creative Strategy. Based on experience and qualifications this position may be elevated to the title of Assistant or Associate Athletic Director for Creative Strategy.
Purpose of position: To assist Athletics Marketing and Communication Departments to further develop and execute the Bradley University Department of Intercollegiate Athletics storytelling strategy with a heavy emphasis on the mens basketball program including management of the teams social media presence and a key role in creative content for the program and the overarching brand of Bradley Athletics.
RESPONSIBILITIES & DUTIES:
- Lead and assist in athletics brand development across all mediums including but not limited to: website social media marketing gameday and recruiting materials.
- Oversee athletics main social media accounts and content strategy with direct responsibility for the mens basketball programs accounts and creative direction.
- Lead on developing empowering and assisting in the execution of social media content strategies across all 15 Bradley sports programs.
- Play a key role in developing producing and executing creative storytelling content for the mens basketball program and the athletics department.
- Collaborate with campus constituents particularly the Office of Marketing and Communications to align messaging and brand strategy.
- Lead on mentoring and educating student-athletes and coaches on changing social landscapes to leverage new and ongoing trends to help further develop positive personal and athletics brands.
- Assist external areas in content creation and execution to promote revenue-generating opportunities including but not limited to: season and single game ticket sales enhancing marketing plans to increase attendance and game atmosphere and Braves Club initiatives.
- Oversee and empower student creative staff in efforts to help assist in the enhancement and development of athletics brand storytelling.
- Depending on experience may supervise additional full-time staff student interns or graduate assistants.
- Assist athletic marketing and communications team upon direction as necessary.
- Travel with athletic teams particularly mens basketball or to special events as necessary.
- Other duties as assigned by Athletic Director or Senior Associate Athletic Director.
- Support Bradley University Missouri Valley Conference and NCAA initiatives.
QUALIFICATIONS:
- A Bachelors degree is required.
- Minimum one year of experience in graphic design social media marketing or communications preferred.
- Demonstrated knowledge and experience in social media management creative content development and brand strategy required.
- Experience with NCAA Division I athletics particularly mens basketball preferred.
- Leadership and supervisory experience preferred.
- The successful candidate must be willing to uphold the mission and values of Bradley Athletics and adhere to all NCAA Missouri Valley Conference and University rules and policies.
The title of Assistant or Associate Athletic Director may be awarded to candidates with the requisite level of experience leadership ability and supervisory background.
Qualified candidates should submit a cover letter resume and complete contact information for a minimum of three professional references with telephone numbers.
Please submit all materials at the time of initial application.
Review of applications will begin immediately and continue until the position is filled.
Bradley University offers a competitive benefits package including health dental vision life and disability coverages FSA HSA and retirement plan options. Bradley also offers significant higher education cost savings for employees and dependents through the Tuition Remission program. Information regarding our benefits can be found here: University is a top-ranked private university in Peoria Illinois offering nearly 6000 undergraduate and graduate students opportunities choices and resources to build their futures. Innovation action and collaboration drive Bradley students to generate ideas and create solutions that remake the world around them. Our comprehensive array of undergraduate and graduate academic programs includes business communications education engineering fine arts health sciences liberal arts and sciences and technology.
Employment with Bradley University is contingent upon successful completion of a criminal background check. Visa sponsorship is not available for this position.
Bradley University is an Affirmative Action/Equal Opportunity Employer. The administration faculty and staff are committed to attracting qualified candidates from underrepresented groups.
Required Experience:
Director
Key Skills
- Business Development
- Marketing
- Pricing
- Analysis Skills
- Research Experience
- Project Management
- Research & Development
- Strategic Planning
- Financial Modeling
- Leadership Experience
- Management Consulting
- Analytics
About Company
Bradley is a top-ranked, private, university in Peoria, Illinois, providing 5,400 students resources not found at small colleges, and more personalized experiences than large universities. More than 185 academic programs are offered including business, communications, education, engin ... View more
