Senior Director, Communications WMUS Always On Consumer & Campaigns
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Job Location:
Bentonville, AR - USA
Monthly Salary:
$ 130000 - 260000
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Position Summary...
This creative position plays a key role in shaping how Walmart U.S. communicates with the world. Reporting to the Group Director Strategy and Campaigns you will lead the development and execution of large-scale consumer campaigns and proactive storytelling that bring Walmarts to life and excites customers.Youll collaborate to identify opportunities for breakthrough communications that amplify the brands voice and connect with customers in meaningful relevant ways. The ideal candidate is a strategic and creative thinker with deep campaign experience a strong media instinct and a bias for execution in fast-paced high-impact environments.
What youll do...
- Team Leadership
Lead and support a focused team of communications professionals providing clear direction hands-on guidance and growth opportunities. Foster a collaborative environment that emphasizes quality agility and alignment with business priorities.
- Lead Integrated Consumer Campaigns
Drive the development and execution of consumer-facing campaigns that that shape brand perception and behavior. Manage strategy messaging agency partnerships creative and measurement to ensure consistent and compelling brand storytelling.
- Proactive Storytelling Strategy
Identify and act on proactive storytelling opportunities that align with Walmart U.S. prioritiesspanning merchandising innovation customer value and community impact. Package stories that resonate across national and local media owned channels and social platforms.
- Cross-Functional Collaboration
Partner with teams across Communications Marketing Merchandising Operations and Insights to ensure campaign alignment and integration. Serve as a trusted partner to internal stakeholders supporting clear and coordinated messaging.
- Media Engagement and Narrative Execution
Shape pitches build narratives and deliver breakthrough coverage. Ensure all campaign efforts are rooted in insight relevance and brand consistency.
- Agency and Project Management
Manage campaign timelines scopes and deliverables with internal and external teams. Track progress evaluate results and adapt in real-time to optimize effectiveness.
- Insight-Driven Content Development
Use data research and customer feedback to inform messaging tailor narratives and measure impact across audiences and platforms.
- GenAI Super User
Utilize technology tools including GenAI to ensure you and your team operate effectively and efficiently.
- Delivering creative integrated campaigns that shape public perception and drive engagement.
- Bringing a proactive mindset to uncover stories that matterand bringing them to life with clarity and authenticity.
- Collaborating across functions to ensure message cohesion and campaign amplification.
- Inspiring cross-functional teams with strategic direction executional excellence and storytelling discipline.
- Operating with agility accountability and optimism in a fast-paced environment.
For information about PTO see Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sams Club facilities. Programs range from high school completion to bachelors degrees including English Language Learning and short-form certificates. Tuition books and fees are completely paid for by Walmart.Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility see . Outlined below are the required minimum qualifications for this position. If none are listed there are no minimum qualifications. Outlined below are the optional preferred qualifications for this position. If none are listed there are no preferred qualifications.Minimum Qualifications...
2 years supervisory experience.Preferred Qualifications...
Primary Location...
702 Sw 8Th St Bentonville AR 72716 United States of AmericaWalmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.
Required Experience:
Exec
Key Skills
- Crisis Management
- Marketing
- Public Relations
- Fundraising
- Media Relations
- Constant Contact
- Strategic Planning
- Social Media Management
- Team Management
- Public Speaking
- Wordpress
- Writing Skills
About Company
Walmart started with one man. In 1962, Sam Walton began with just one store and one mission: help people save money so they could live better. As a growing global digital enterprise and with over 11,500 stores, we maintain Mr. Sam’s vision, but now, we are able to help more customers ... View more
