drjobs Director of Marketing

Director of Marketing

Employer Active

1 Vacancy
drjobs

Job Alert

You will be updated with latest job alerts via email
Valid email field required
Send jobs
Send me jobs like this
drjobs

Job Alert

You will be updated with latest job alerts via email

Valid email field required
Send jobs
Job Location drjobs

Phoenix - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description


General Overview
The Director of Marketing for KR Wolfe develops and executes marketing and communication strategies to achieve company and business growth goals oversees the marketing team manages marketing budgets and analyzes campaign performance using both traditional print and digital methods to maximize ROI and increase brand engagement and recognition with an omni-channel approach. The Director of Marketings key responsibilities include market research developing marketing and promotional plans management of the KR Wolfe brand management of digital marketing channels public relations and budget/revenue. The Director of Marketing should have strong analytical leadership and communication skills.

Key Responsibilities
Strategic Planning:
  • Create and implement comprehensive marketing strategies that align with KR Wolfes overall business goals and promote brand growth.
  • Partner with executive leadership BUs and other cross-functional teams to ensure alignment and strategic collaboration.
Team Leadership:
  • Manage mentor and scale KR Wolfes marketing team providing guidance and the freedom to excel fostering a high-performing and collaborative culture.
  • One direct report: Marketing Manager
Demand Generation & Campaign Management:
  • Own strategy and execution for demand generation lead acquisition and customer lifecycle marketing.
  • Partner with BU teams to develop go-to-market plans positioning and sales enablement tools.
  • Plan create and execute omni-channel campaigns that communicate product value and customer success stories including digital and traditional advertising promotional events new business offerings etc. Encompassing but not limited to:
    • Search and display advertising (PPC campaigns)
    • Social media advertising
    • Video advertising
    • Native advertising (Website and SEO management)
    • Email marketing
    • Retargeting campaigns
    • Mailers flyers postcards sales sheets case studies and white papers
Budget and Resources Allocation:
  • Develop and manage the annual marketing budget ensuring efficient allocation of resources across projects.
Market Analysis:
  • Conduct market research to identify trends analyze competitor activities and understand customer behavior to inform strategic decisions.
Content Development:
  • Collaborate with internal and external stakeholders to create engaging content specific to KR Wolfe for various platforms including website social media and publications.
Performance Monitoring:
  • Track key marketing metrics analyze campaign results and provide regular performance reports to executive leadership.
External Relations:
  • Serve as a representative of KR Wolfe to external parties build strategic partnerships and manage relationships with media and stakeholders.

Qualifications and Essential Skills
The Director of Marketing at KR Wolfe should have advanced expertise in the following areas:
  • Bachelors degree in Marketing or related field.
  • 10 years of progressive marketing experience with leadership experience.
  • Proven success in building and executing marketing strategies that drive growth.
  • Strong understanding of digital marketing channels analytics and modern marketing tech stacks (e.g. HubSpot Google Analytics etc.).
  • Exceptional leadership communication and organizational skills.
  • Experience in Healthcare facilities construction is a plus.
  • Collaborative and adaptable with strong business acumen
  • Comfortable in a fast-paced high-growth environment.
Strategic Thinking:
  • Ability to develop and execute long-term marketing plans.
Leadership Management:
  • Proven ability to lead and motivate a team delegate tasks and conduct performance evaluations.

Data Analysis and Problem-Solving:
  • Strong skills in analyzing data to derive actionable insights and make data-driven decisions.
Communication:
  • Excellent verbal and written communication skills for interacting with stakeholders leading teams and presenting reports.
Technical Proficiency:
  • Deep understanding of various marketing tools and platforms including CRM SEO design software social media email marketing platforms and digital analytics.
Financial Acumen:
  • Capability to manage and optimize marketing budgets and project expenditures.
Compensation and Benefits
  • Competitive salary plus bonus
  • Health dental and vision insurance
  • 401(k) with company match
  • PTO and flexible work options


Required Experience:

Senior Manager

Employment Type

Full-Time

Company Industry

About Company

Report This Job
Disclaimer: Drjobpro.com is only a platform that connects job seekers and employers. Applicants are advised to conduct their own independent research into the credentials of the prospective employer.We always make certain that our clients do not endorse any request for money payments, thus we advise against sharing any personal or bank-related information with any third party. If you suspect fraud or malpractice, please contact us via contact us page.