Enrollment Technology & CRM Strategy Manager
Enrollment Technology & CRM Strategy Manager
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Job Description
Job Details
Description
Position Summary
The Enrollment Technology & CRM Strategy Manager is responsible for the administration optimization and strategic coordination of the divisions technology systems that support recruitment enrollment advising and student success. This role manages the daily operations of Ellucian Recruit (admissions CRM) EAB Navigate360 (student success CRM) and the AI technologies while serving as the divisions point person on technology strategy system integration and data-informed decision making.
The Manager collaborates with divisional and campus partners to ensure enrollment and student success technologies are effectively leveraged to improve processes enhance communication and support institutional goals.
Key Responsibilities
CRM & Technology Management
- Serve as the primary administrator for Ellucian Recruit EAB Navigate360 and CollegeVine AI Recruiter.
- Configure and maintain system workflows communication campaigns and dashboards that support recruitment admissions advising and retention.
- Coordinate with IT Institutional Research and other campus stakeholders to maintain system integrations ensure data accuracy and support institutional reporting needs.
- Monitor system performance resolve issues and implement updates or enhancements.
Strategy & Collaboration
- Partner with division leadership to align technology use with enrollment and student success strategies.
- Evaluate and recommend emerging technologies and process improvements to enhance efficiency and student engagement.
- Provide training documentation and ongoing support to staff to maximize effective system use.
- Collaborate with Admissions Student Success Marketing Institutional Research Financial Aid IT Student Affairs and Academic Affairs to streamline processes across the student lifecycle.
Data & Reporting
- Develop manage and distribute reports and dashboards that track recruitment enrollment and student success metrics.
- Support predictive analytics and data-driven decision making for enrollment and retention.
- Ensure compliance with FERPA data security standards and institutional policies.
Qualifications
Required Qualifications
- Bachelors degree in Information Systems Business Administration or related field.
- 3 years of professional experience in enrollment management student success CRM administration or higher education technology.
- Demonstrated experience with CRM systems (Ellucian Recruit Slate Salesforce EAB Navigate or similar).
- Strong technical skills in data management reporting and system configuration.
- Ability to collaborate effectively across departments and communicate technical information clearly to non-technical audiences.
Preferred Qualifications
- Masters degree in Higher Education Administration Information Systems Data Analytics or related field.
- Experience managing multiple platforms in a higher education setting.
- Familiarity with AI-based recruitment tools and predictive analytics for student success.
- Knowledge of enrollment management and student retention strategies.
Key Competencies
- Strong problem-solving and project management skills.
- Detail-oriented with ability to manage multiple priorities.
Effective communicator and collaborator.
- Commitment to equity access and student success.
Additional Requirements:A background and/or credit check will be required of the successful applicant. An official transcript (if applicable) and names addresses and phone numbers of three (3) references will be required of the successful applicant. This is a full-time on-campus position that may require occasional evening and weekend work as well as travel for professional development events.
Required Experience:
Senior IC
Employment Type
Full-Time
