Vice President, Marketing
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Job Location:
Louisville, KY - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Our Company
PharMerica
Overview
Reporting to the PharMerica President the Vice President Marketing will be an integral member of the leadership team with responsibility for our brand messaging marketing communication print and digital presence relationship development and product sales strategies that drive exceptional business growth.
This role demands a dynamic and visionary leader with a proven history of creating transformative marketing strategies achieving measurable outcomes and fostering cross-functional alignment across diverse teams. The ideal candidate brings deep expertise in marketing both services and products while excelling in the management of digital and event-driven marketing initiatives.
Applicants should reside in or a commutable distance to our Headquarters in Louisville KY
The position requires approximately 25% travel
We offer:
Competitive pay
Shift differential
Health dental vision and life insurance benefits
Company paid STD and LTD
Tuition Assistance
Employee Discount Program
401k
Paid-time off
This position will be posted for a minimumof 8 days
Responsibilities
- Defines and champions an innovative marketing vision and roadmap to position PharMerica as a leader in the industry informed by market insights customer feedback and business priorities
- Develops and maintains a deep understanding of our market(s) customer behaviors market segments competitive landscape and competitive positioning; Monitor and evaluate brand performance making adjustments as needed to enhance brand equity
- Stays ahead of industry trends competitive activities and emerging market opportunities to refine and future-proof PharMericas marketing strategy; Conduct market research and analysis to identify trends and opportunities for growth
- Partners closely with the business unit and other senior leaders to ensure alignment between marketing efforts and overall business objectives
- Defines clear metrics and key performance indicators (KPIs) to evaluate marketing performance and support data-driven decision-making
- Collaborates with internal and external stakeholders to secure PharMericas participation in high-profile sponsorships speaking engagements panels and industry discussions
- Leverages event analytics to measure success gather feedback and continuously optimize event strategies for maximum impact
- Develops lasting relationships with strategic customers trade groups professional industry/medical organizations and supplier partners
Qualifications
- Bachelors degree in Marketing Business or a related field; Masters preferred
- 12 years of leadership experience in senior marketing roles with a track record of success in the healthcare pharmaceutical or related industries
- Visionary leadership with a demonstrated ability to inspire and lead high-performing teams.
- A strategic mindset focused on delivering measurable and sustainable business outcomes.
- Exceptional storytelling and communication skills to craft compelling brand narratives.
- Advanced analytical and problem-solving skills to inform and refine strategic decisions with the ability to translate insights into actionable plans
About our Line of Business
Required Experience:
Chief
Key Skills
- Digital Marketing
- Performance Marketing
- B2B Sales
- Marketing
- SAAS
- Growing Experience
- Pardot
- Attribution Modeling
- Marketing Automation
- Customer Segmentation
- Martech
- Lead Generation
About Company
In January 2025, Delta Behavioral Group joined the SpringHealth Behavioral Health & Integrated Care family. Learn about our service offerings.
