Director of Marketing
Director of Marketing
Posted on :
20-09-2025
Employer Active
1 Vacancy
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Job Description
The Director of Marketing is a visionary leader who will grow the Long Centers brand audience and impact while driving earned revenue and supporting contributed revenue goals. Reporting to the Chief Revenue Officer this role oversees marketing strategy brand development communications and digital engagement. The Director will serve on the Senior Leadership council collaborating across Programming Development Sales Ticketing/Box Office and Production to align marketing with organizational goals while leading an internal team and agency partners.
The ideal candidate is a creative strategist with strong leadership skills a passion for connecting audiences with entertainment brands and the ability to transform data and insights into compelling campaigns and recaps. They thrive in a dynamic collaborative environment and can inspire innovation while delivering measurable results.
Key Responsibilities
In addition to salary The Long Center offers robust benefits including:
The duties and physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodation may be made to enable individuals with disabilities to perform the functions.
The Long Center is proud to be an Equal Opportunity Employer and we strive for a team that reflects Austins diverse culture. All applicants will receive consideration for employment without regard to race creed color religion national origin sexual orientation gender identity disability sex or age.
The ideal candidate is a creative strategist with strong leadership skills a passion for connecting audiences with entertainment brands and the ability to transform data and insights into compelling campaigns and recaps. They thrive in a dynamic collaborative environment and can inspire innovation while delivering measurable results.
Key Responsibilities
- Strategic Leadership: Develop and execute a comprehensive marketing strategy that drives ticket sales enhances the Long Center brand expands audiences and supports contributed revenue goals.
- Brand & Creative: Lead brand positioning storytelling and creative campaign development to reflect the Long Centers mission and role in Austins cultural landscape.
- Audience Growth and Retention: Design multi-channel marketing plans (digital social traditional grassroots) to expand reach engage diverse audiences and deepen loyalty.
- Digital Innovation: Oversee website CRM automation tools email and SMS platform and all other digital platforms with a focus on customer journey personalization and conversion.
- Media & PR: Serve as the organizations communications lead managing media relations publicity and reputation-building efforts to elevate visibility and impact.
- Revenue Alignment: Partner with Development and Sales teams to create marketing strategies that drive memberships fundraising campaigns corporate sponsorships and private rentals.
- Partnerships & Community: Cultivate media corporate and community partnerships that amplify reach and extend brand presence.
- Team & Culture: Inspire coach and grow a high-performing marketing team; fostering creativity collaboration and accountability across the organization.
- Budget & Analytics: Manage the marketing budget optimize spend and lead data-driven decision making with regular reporting on performance and ROI.
- Bachelors Degree in Marketing Communications Business or related field.
- 10 years of progressive marketing leadership with proven success in brand-building digital strategy and audience engagement (performing arts or live events experience strongly preferred).
- Demonstrated ability to lead teams inspire creativity manage external agencies/vendors and navigate competing internal priorities.
- Expertise in digital marketing media buying analytics CRM systems SEO/SEM and marketing automation.
- Strong communication skills with the ability to engage stakeholders across diverse audiences.
- Exceptional project management skills; able to balance strategic vision with hands-on execution.
- Data-driven thinker with a track record of using insights to optimize campaigns and improve ROI.
- Passion for the entertainment industry (arts culture sports concerts theme parks etc.) and building lasting connections with audiences.
In addition to salary The Long Center offers robust benefits including:
- 9 paid company holidays 2 floating holidays.
- 4 weeks of accrued PTO annually increasing to 5 weeks after 4 years of service.
- Options for medical dental vision disability and critical illness coverage.
- Roth and Traditional 401k with employer match after 6 full months of service.
- Access to world class arts & entertainment free parking and the best view in town!
The duties and physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodation may be made to enable individuals with disabilities to perform the functions.
The Long Center is proud to be an Equal Opportunity Employer and we strive for a team that reflects Austins diverse culture. All applicants will receive consideration for employment without regard to race creed color religion national origin sexual orientation gender identity disability sex or age.
Required Experience:
Senior IC
Employment Type
Full-Time
Key Skills
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