Assistant Creative Services Director
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Job Location:
Baltimore, MD - USA
Monthly Salary:
$ 70 - 80
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
WBAL-TV 11 Baltimores #1 station and a Hearst-owned NBC affiliate is seeking an innovative and dynamic Assistant Creative Services Director to join our this hands-on creative production role you will collaborate with the Creative Services Director to bring our Live. Local. Late Breaking. brand to life. You will produce design and execute impactful research-driven campaigns that engage and resonate with audiences across multiple platforms including television digital social media paid media and streaming.
The ideal candidate is a strategic leader with expert-level producing video editing and motion design skills. You thrive in a fast-paced deadline-driven environment managing multiple projects simultaneously while mentoring an award-winning creative team. Reporting directly to the Creative Services Director you will elevate the creative vision of Baltimores leading media brand and drive impactful campaigns across platforms. This is an opportunity to work for Hearst Television one of the nations leading multi-platform media companies in a competitive market where every impression on every platform matters. The salary range is $70K - $80K.
Responsibilities:
- Collaborate with the Creative Services Director to lead the daily operations of the Creative Services team driving creativity and operational excellence.
- Conceptualize write and edit compelling on-air and digital promotional content including station image campaigns proof of impact and paid social media promotion.
- Produce elevated promotional campaigns for the Baltimore Ravens and Baltimore Orioles exclusive partnerships.
- Develop and execute innovative strategies to enhance brand awareness and grow market share.
- Inspire and mentor the creative team to produce best-in-market branding and promotional messaging.
- Partner with the News Department to conceptualize and deliver effective topical promotion strategies across all platforms.
- Oversee all facets of commercial production arm Studio 11 from scheduling and coordination through execution. Collaborate with clients sales managers and account executives to develop messaging aligned to client goals.
- Manage station linear and digital inventory to maximize promotional impact and reach.
- Craft and execute targeted social media marketing campaigns designed to deepen audience engagement.
- Support station promotions special projects marketing initiatives and events including responsibilities outside regular work hours.
Requirements:
- Minimum of 5 years of experience in marketing promotion or brand management within a broadcast TV station cable network or full-service production house.
- Strong strategic thinker with the ability to manage and execute creative high-impact projects under tight deadlines.
- Proven expertise in crafting and implementing brand messaging effectively across diverse media platforms.
- Exceptional writing skills to deliver compelling messaging ensuring differentiation from competitors and viewer benefit.
- Expert-level technical proficiency in Adobe Premiere Pro Adobe After Effects and Adobe Photoshop.
- Strong leadership capabilities with a positive attitude high-quality production skills and a collaborative mindset to work with personnel at all levels.
- Availability for on-call duties 24/7 in response to breaking news or emergency coverage needs.
- A passion for local broadcasting and storytelling with a strong commitment to staying informed of breaking news locally and nationally.
- Valid drivers license (hire is contingent on good driving record).
- Equivalent military training from Defense information School (DINFOS) and related military experience will be considered.
- In-person attendance is required.
Diversity Statement
At Hearst Television we tell stories every day. Stories about people of all cultures backgrounds perspectives and identities. Thats why behind the scenes we believe in being an organization as diverse and varied as the audience we reach ensuring that the content we create is more compassionate and more representative of the communities we serve.
Benefits
Hearsts benefit programs are modern flexible and designed to focus on you. As a Hearst employee you and your spouse or partner or dependents would have access to the following benefits.
- Medical Dental Vision
- 401(k) matching
- Emotional Wellness Support
- Paid Time Off
- Paid Parental Leave
- LGBTQ Health Services
- Additional benefits to meet your and your familys needs
Required Experience:
Director
Key Skills
- Marketing
- Logo Design
- Trello
- Adobe Creative Suite
- Martech
- Adobe Photoshop
- Social Media Management
- Adobe Illustrator
- Copywriting
- Customer relationship management
- Experience Design
- Adobe Indesign
About Company
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous ... View more
