Content and Social Strategist
Content and Social Strategist
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1 Vacancy
Job Description
Playing an essential role in the U.S. economy Fannie Mae is foundational to housing finance. Here your expertise can help fuel purpose-driven innovation that expands access to homeownership and affordable rental housing across the country. Join Fannie Mae to grow your career and help people find a place to call home.
Job Description
As a valued colleague on our team you will lead the development and creation of content grounded in audience insights that effectively communicate the Fannie Mae narrative. You will help us brainstorm and develop impactful content ideas. You will manage the development process end-to-end to create content that drives audience engagement: from developing research and learning agendas to collaborating on the creative process with other members of the Marketing team as well as internal cross-functional teams such as business and legal stakeholders. Lastly you will oversee content execution in collaboration with our brand and paid media teams.
We have one opening for this job and it can be worked from our Washington DC or Reston VA office.
THE IMPACT YOU WILL MAKE
The Content and Social Strategist role will offer you the flexibility to make each day your own while working alongside people who care so that you can deliver on the following responsibilities:
Lead the development of multichannel marketing content including website content display social media video articles case studies and more that supports key business initiatives.
Partner with team members and other key stakeholders to develop Fannie Maes brand strategy including brand architecture naming messaging etc.
Create and manage an editorial calendar to plan and schedule content releases.
Translate data insights and trends into actionable content strategies.
Leverage research and data to assess product performance prioritize areas for continuous improvement and uncover new ways to meet audience needs.
Clearly present information to both internal and external audiences verbally or in writing in a way that is engaging and easy to understand. Includes presentations copywriting planning and distributing communications etc.
THE EXPERIENCE YOU BRING TO THE TEAM
Minimum Required Experiences
2 years related experience which demonstrates success delivering content in different marketing channels such as social media display email web etc.
Deep understanding of social media marketing and analytics to provide clear reporting to inform business objectives.
Bachelorsdegree or equivalent.
Exceptional written and verbal communication skills.
Embraces a fast-paced agile environment.
Ability to manage multiple projects simultaneously with flawless execution while adhering to tight timelines.
Self-starter who is comfortablenavigating ambiguity and proactively solving problems.
Desired Experiences
3-5 years related experience.
Love of test and learn using research to ground thinking and strategy.
Driven by discovering new opportunities and finding creative solutions to bring innovative concepts and ideas to market.
Ability to rapidly prioritize and respond to changing business needs.
Marketing and Shared Services Digital Marketing Senior Associate
Target Pay Range: $94000 - $122000 a year
Qualifications
Education:
Bachelors Level Degree (Required)The future is what you make it to be. Discover compelling opportunities at most roles employees are expected to work onsite on a regular basis at their designated office -office work cadence is determined by your manager. Proximity within a reasonable commute to your designated office location is preferred unless the job is noted as open to remote.
Fannie Mae is an equal opportunity employer and considers qualified applicants for employment without regard to race color religion sex national origin disability age sexual orientation gender identity/gender expression marital or parental status or any other protected factor. Fannie Mae is committed to providing reasonable accommodations to qualified individuals with disabilities who are employees or applicants for employment unless to do so would cause undue hardship to the company. If you need assistance using our online system and/or you need a reasonable accommodation related to the hiring/application process please complete this form.
The hiring range for this role is set forth below. Final salaries will generally vary within that range based on factors that include but are not limited to skill set depth of experience certifications and other relevant qualifications. This position is eligible to participate in a Fannie Mae incentive program (subject to the terms of the program). As part of our comprehensive benefits package Fannie Mae offers a broad range of Health Life Voluntary Lifestyle and other benefits and perks that enhance an employees physical mental emotional and financial well-being. See more here.
Requisition compensation:
94000to
122000Employment Type
Full Time
