Account-Based Marketing Manager

Are you obsessed with crafting targeted marketing campaigns that deliver measurable pipeline impact

Join Hadrian as our Account Based Marketing Manager and pioneer our strategic account growth!

Who are we:

We are Hadrian - a cybersecurity startup. A force reshaping the future of cybersecurity. Founded in August 2021 weve secured 20 million in funding and the backing of ABN AMRO Ventures propelling us into a new era. Our goal is to provide companies with a real-time Exposure Management platform viewing security through a hackers eyes because well hackers understand hackers best. We continuously map the digital footprint of organizations discover risks and prioritize remediation for security teams to harden their external attack surfaces.

Located in Amsterdams buzzing Leidseplein and by Londons famous Paddington Station our diverse team from 20 countries is on a mission to revolutionize security. Join us in securing over 200 businesses and be at the forefront of automated offensive security.

Your Role:

As our Account Based Marketing (ABM) Manager you will establish and scale our ABM function from the ground up. Your goal will be to drive qualified engagement and generate a pipeline from high-value accounts through personalized intent-driven campaigns. You will own our intent-driven ABM campaigns leveraging cutting-edge technology and ensuring close alignment between Sales SDR and Marketing teams to target strategic accounts.

What you will do as an Account Based Marketing Manager at Hadrian:

• Develop and execute 1:1 1:few and 1:many ABM campaigns.
• Leverage intent data to identify accounts that are in-market and activate multi-channel programs.
• Partner with Sales SDR and Product Marketing to align on account coverage and campaign execution.
• Design and deliver personalized content messaging and landing pages for target accounts and personas.
• Track measure and optimize campaigns against goals for engagement and pipeline contribution.

You are fit for this job because you:

• Have a minimum of 3 years of direct ABM experience.
• Have hands-on experience with intent data platforms (e.g. Demandbase 6sense TechTarget).
• Have a strong understanding of multi-channel campaign execution.
• Have knowledge of marketing automation and CRM tools like HubSpot or Salesforce.
• Possess a data-driven mindset with an ability to track and optimize campaigns.
• Have excellent collaboration skills for working across Sales and Marketing teams.
• Demonstrate strong project management skills.

Bonus points if you have:

• Experience in the cybersecurity or SaaS industry.
• Knowledge of programmatic advertising.
• Experience creating personalized content or campaign assets.

Benefits at Hadrian:

• Unlimited paid holiday
• Stock options package
• Mobile phone stipend
• Laptop
• Work-from-home budget
• Referral bonuses
• Business travel card
• Swapfiets
• Joyful team activities

Why you want to be part of Hadrian:

Make the internet safer. We enable companies to protect their customers employees and other stakeholders from malicious hackers by providing real-time Exposure Management from the Hackers perspective.

Board a primed rocket ship. Hadrian is growing fast; the team is approaching 70 wonderful people notable customers are signed and significant funding is raised. Now is the time to join our high-growth journey.

Be part of a strong and dynamic culture. Our values define who we are as a group and serve as the cornerstones to guide us in building a product that our customers love. At Hadrian we achieve this by championing a culture that takes ownership succeeds together increases velocity and pursues growth.

Sounds like the role for you Hit the apply button!

Our clients are seeking a world-class and reliable digital security service. That is exactly what we are offering. Therefore a background check will be part of the process.