Performance Marketing Analyst - Manila, PH

Join our Performance Marketing team as a Performance Marketing Analyst and help us make smarter decisions with this role youll track and analyze campaign performance across channels like paid search paid social and programmatic. Youll support reporting audits and ad testing while gaining hands-on experience with tools such as Google Ads Facebook Ads Manager and Google Analytics. If youre detail-oriented eager to learn and excited to grow your career in digital marketing wed love to hear from you.

What youll be doing:

Data Reporting & Analysis

• Compiles data from different sources such as Google AdWords Facebook Ads Manager Google Analytics Google Campaign Manager and other online interfaces to create a report summary. 

• Prepares graphs tables or templates for the presentation of data. 

• Provides updates on various metrics performance based on analysis. 

• Supports in preparing data for internal check-ins.  

Account Management Review & Audit

• Campaign management and audits to identify areas for improvement and optimization.  

• Reviews account setup platform recommendations product feeds campaign settings and other items to ensure that they are properly set up.  

• Reports findings and applies fixes where possible.

Ad Creation and Monitoring

• Proposes ad copies for search ads that effectively convey brand messaging. 

• Updates ad copy feeds for upload to different marketing platforms as required. 

• Conducts sample searches to ensure ads appear as expected and accurately. 

• Uploads finalized ads and makes sales changes as needed.

Project Coordination and Documentation

• Understands and identifies the different steps of the different processes. 

• Creates a structured and systematic documentation of processes. 

• Communicates project schedules milestones and deadlines to ensure all team members are aligned and informed. 

Market Understanding and Audience Research

• Proactively stays up to date on the latest digital marketing trends competitive landscape and other market developments and cascades them to the team. 

• Propose marketing tests to understand audience behavior better.

Performs other duties that may be assigned from time to time.

What were looking for:

• At least 2nd Year of a Bachelors Degree in Marketing or any related field. 

• Fresh graduates are welcome to apply.  

• Proficient in MS Office Outlook Word Excel PowerPoint. 

• Strong desire to learn and develop new skills. 

• Great attention to detail with a commitment to accuracy. 

• Ability to work well in a team environment and collaborate effectively. 

• Good organizational skills and the ability to manage multiple tasks. 

• Experience in Digital Marketing is not required but is definitely a plus. 

Location: The Performance Marketing Analyst position is a remote working position for Balsam International Unlimited Company - Philippine ROHQ in Manila. Team members in the Philippines are located within Metro Manila Bataan Batangas Bulacan Cavite Laguna Pampanga Rizal and Tarlac areas only.

Our must-haves:

• Must attend occasional in-person meetings.
• Must have a fast reliable DSL Fiber or Broadband connection (not mobile or broadband stick) as the primary internet connection with a minimum actual speed of 50MBPS.

Status: This is a full-time permanent position with benefits.

Hardware Provision: Company-issued Laptop will be provided on first day.

At Balsam International we strive to offer a competitive compensation and benefits package. For permanent full-time team members this includes:

• Government-mandated Benefits (SSS PAG-IBIG PhilHealth)
• 13th Month Pay
• Paid Leaves. We use time off to rest go on vacation or just sleep in! Our paid time off is flexible to our needs.
• Internet Subsidy. With internet allowance we are set up for success.
• Healthcare Coverage ( 2 dependents). We worry less about rising medical costs with flexible quality healthcare benefits.
• Maternity Paternity and Solo Parent Benefit. We make sure parents are supported while they navigate work and family life.
• Continuous Learning and Professional Development Benefit. Our professional and personal development are fully supported. Whether it be online courses workshops or books!
• Mental Health Support. We manage work and lifes challenges through Mental Health Day breaks 24/7 professional counselling and curated webinars.
• Company Incentive. An additional cash-based perk for all our Brandits based on companys performance.
• Meeting and Team Building Allowance. Happy tummies make our meetings more fun and productive!
• Shutdown Week. We can spend more time on things that matter with an additional one-week paid time off on top of paid leaves.
• Volunteer Time Off. With two paid days off we are able to volunteer for advocacies we believe in.
• Bereavement Leave. We get additional paid leaves when a loved one passes to grieve and provide immediate support to our families.

Additional Information :

All your information will be kept confidential according to EEO guidelines.

Remote Work :

Yes

Employment Type :

Full-time