Director of Intermediary Sales
Director of Intermediary Sales
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Job Description
The Role:
The Director of Intermediary Sales directs the sales strategy and activities for assigned intermediary accounts to drive leads and room nights for meetings and conventions into Las Vegas. This position supports the LVCVA mission through market development and account management driving direct business opportunities to mission partners.
What Youll Do:
Keep in mind that this list is not all-inclusive.
- Manage Intermediary Partnerships: Create intermediary sales strategy and business plan to drive market share (measured by leads and room nights sent and converted) to Las Vegas resort partners. Negotiate annual preferred partnership program with assigned intermediary accounts. Plan and budget preferred partnership programs and event sponsorship strategy.
- Engage Customers: Create LVCVA events in conjunction with annual meetings to connect mission partners with customers. Invite and engage intermediary customers to all LVCVA-produced events at industry organizational meetings and events.
- Represent the Authority: Be the face of the LVCVA to this customer community. Travel and attend annual customer meetings customer events boards committees client development events etc. Execute client engagement activities i.e. participate in and maintain high-profile industry-related events trade shows and advocacy groups make in-market presentations to prospective clients oversee the development and execution of LVCVA exclusive client events and plan and conduct sales visits in targeted cities or Las Vegas. Produce quarterly webinars and marketing assets to educate customers on Las Vegas updates.
- Oversee Sales Metrics: Track and measure market share for assigned accounts and benchmark against comp set with the goal to be the #1 booked destination annually. Document and report monthly leads and booked room nights against annual goals. Execute deliverables including working with marketing for digital and print assets.
- Assist Destination Sales Representatives and LVCC Sales Teams: Provide best practices for lead response and closing tactics for converting more business to definite. Liaise between the regional sales teams our hotel partners and allied supplier representatives both in-market and Las Vegas. Maintain regular contact and provide information as it becomes available.
What Were Looking For
- Bachelors degree in business or related field preferred
- Five years of management experience with five years of related sales experience preferably in the hospitality and tourism industry
- Industry certifications such as Certified Meetings Professional (CMP) Certified Exhibit Management (CEM) (CASE) and/or Certified Tourism Ambassador (CTA) are preferred
- Proficiency with Microsoft Office Suite e.g. Word Excel PowerPoint Outlook etc.
- Ability to write reports budgets business correspondence sales collateral and procedure manuals
- Ability to speak publicly and effectively present information; ability to respond to questions from groups of managers clients customers mission partners and the public
- Demonstrates a commitment to valuing differences among individuals and a passion for being inclusive
- Advanced ability to listen and communicate effectively with clients vendors management and other ambassadors in a variety of formats
- Must be able to travel extensively
- Current U.S. Passport for international travel required
The Las Vegas Convention and Visitors Authority (LVCVA) provides equal employment opportunity (EEO) to all persons regardless of age color national origin citizenship status physical or mental disability race religion creed gender sex pregnancy sexual orientation gender identity and/or expression genetic information marital status status with regard to public assistance veteran status or any other characteristic protected by federal state or local addition the LVCVA will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or disability please contact us at .
Required Experience:
Director
Employment Type
Full-Time
