Paid Media Specialist
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Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
ABOUT DSC:
In 2011 Dollar Shave Club didnt just shake up the shaving aislewe reinvented it. A viral video put us on the map and our direct-to-consumer model challenged an entire industry by making great razors accessible affordable and actually fun to buy.
Since then weve grown far beyond blades. From grooming to personal care weve built a lineup of quality essentials designed to make life easier (and smoother) whether you find us online or in stores near you.
Today DSC is expanding into new categories and new markets but our DNA hasnt changed. Were still here to cut the BS deliver real value and bring a little humor to the everyday routine.
So what are you waiting for Join the Club.
ROLE SUMMARY:
Were searching for a Paid Media Specialist to join our Paid Media team. This isnt just about pushing buttons; its about being part of a bold agile team that fuels our digital growth engine. Youll be involved in building media strategies managing campaign execution owning projects end-to-end and testing like crazy to make sure every dollar works as hard as you do.
Youll partner with Paid Media leadership to own our cross-channel strategy and execution driving new customer growth for DSC. We need someone who is both a strategic thinker and a hands-on doera winning combination that gets us seriously jazzed. If you thrive in a fast-paced environment and are ready to tackle big goals with a team that likes to have fun we want to hear from you.
RESPONSIBILITIES:
- Partner Up: Work with Paid Media leadership to develop and implement cross-channel strategies that meet or beat our goals
- Take the Wheel: Act as the main point of contact between our internal teams and external partners. Own the end-to-end execution of our paid media campaigns making sure teams are aligned every detail is dialed in and on track
- Watch the Numbers: Dive deep into campaign performance spotting trends and figuring out whats working (and whats not)
- Test and Learn: Lead A/B and multivariate testing to optimize our campaigns and squeeze every last drop of ROI out of our budgets
- Stay Organized: Take ownership of creating and maintaining organized documentation of campaign assets test results and strategy plans
- Stay Curious: Continuously research and share the latest industry trends and emerging platforms
REQUIREMENTS:
- Experience: 4 years of hands-on experience with end-to-end campaign management preferably for a DTC or subscription e-commerce brand
- Big Budgets No Problem:Youve supported paid media annual budgets of $5M or more
- Platform Pro: You have a deep understanding of Meta Google TikTok and YouTube Ads. Experience with CTV programmatic display and video is a huge plus
- Creative Mind: You know how to map and organize creative variations by audience campaign and channel to make sure our message always hits home
- Strategic Driver: Youve independently led cross-functional initiatives and driven strategic testing roadmaps
- Tools of the Trade: Hands-on expertise with Meta and Google Ads Manager TikTok Ads and YouTube platforms
- Analytics Savvy: Proficient in Google Analytics 4 Tableau and Motion with expertise in turning data into actionable insights to optimize performance and familiar with tag management platforms such as GTM
POSITION TYPE:
This is a full-time exempt position.
WORK ENVIRONMENT:
This position is in-office working out of our HQ in Durham North Carolina 4x a week.
SALARY:
$80000-$95000 Bonus
BENEFITS:
- Comprehensive benefit plans with low premium options including medical dental and vision coverage along with supplemental coverage options
- Free life insurance short term disability and long term disability
- 401(k) plan with a company match of 100% of the first 2% and 50% of up to an additional 4% with no vesting period
- Unlimited vacation and generous sick time
- Half day Fridays year-round (subject to business needs)
- 12 weeks of fully paid parental leave
- 4 weeks of fully paid disability leave
- Free Dollar Shave Club Products
- Monthly cell phone and work-from-home stipends
APPLICATION PROCESS:
All applications must be submitted via our Applicant Tracking System Greenhouse in order to be considered. Once you submit your application the recruiting team will review your submission and will reach out if your skill sets and/or qualifications match our needs. If selected youll be invited to an initial phone screening interview with a recruiter before meeting with various members of the team. Candidates will be notified if they are not selected for the position. The position will remain open and well be accepting applications until the role is filled.
Dollar Shave Club is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to age race color religion gender sexual orientation gender identification national origin disability or protected veteran status.
Reasonable Accommodation: Dollar Shave Club provides reasonable accommodation so that qualified applicants with a disability may participate in the selection process. Please advise us of any accommodations you request in order to express interest in a position by e-mailing:
Please state your request for assistance in your message. Only reasonable accommodation requests related to applying for a specific position within Dollar Shave Club will be reviewed at the e-mail address supplied.
Dollar Shave Club will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance.
Thank you for considering a career with Dollar Shave Club
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Required Experience:
IC
Key Skills
- Quality Assurance
- Client Relation
- Target Audience
- Media Planning
- Trend Analysis
- Market Research
- Email Campaigns
- Social Channels
- Campaign Management
- Client Service
- Current Events
- News Stories
- Powerpoint
- Data Analysis
- Analytics
About Company
We disrupted the shaving industry in 2012 by delivering "F**king Great Blades" at an awesome price, right to your door. We differentiated ourselves by being the first to sell razors through subscriptions. Today, we are a razor company with a “shave first” mindset that provides qualit ... View more
