Content Writer
Content Writer
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Job Description
Using digital media effectively act as the company ambassador/evangelist. Play an important role in developing TripShelfs strategy to reach and attain new customers stir discussion maintain blogs and drive traffic to the website and social media platforms.
Job Responsibilities
- Create the content strategy different types of content to achieve the business outcomes of user acquisition engagement trust building and awareness
- Draft edit and upload copy/content for the Tripshelf blog as well as the social media channels ensuring traffic as well as engagement through daily updates
- Execute content partnerships with other established blogs and platforms
- Develop and execute a monthly content calendar both on the blog and social media
- Conduct regular research on the target group to understand the content they want to read
- Creating content for Tripshelfs digital marketing efforts
- Collaborating with the Digital Marketing Team and Graphic Designers on a regular basis
- You will be judged on your ability to build a social viral and vibrant community for Tripshelf users links with other platforms content partnerships and effective marketing communication strategy
Job Requirements
- 2-5 Years of experience in managing a blog and social media activities (preferably for a consumer facing product/service company)
- Experience in writing for a travel company is a BIG PLUS!
- Marketing communication to generate consumer engagement
- Demonstrated creativity and documented immersion in Social Media. (Give links to profiles as examples)
- Strong writing editing and proofreading skills
- In-depth knowledge and understanding of Social Media platforms their respective participants (Facebook Twitter YouTube Instagram Pinterest etc.) and how each platform can be deployed in different scenarios
- Ability to execute projects on time and to work collaboratively in a team environment
- Strong organization skills: self-directed and capable of working effectively in a fast paced environment while juggling multiple social media platforms
Compensation & Perks
- Salary Range INR 4 - 5 L p.a.
- Work directly with an experienced and highly skilled team
- Opportunity to shape the content strategy of the company
Employment Type
Full-Time
