Sales & Marketing Specialist

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profile Job Location:

Nairobi - Kenya

profile Monthly Salary: Not Disclosed
Posted on: 04-09-2025
Vacancies: 1 Vacancy

Job Summary

Job Title: Sales & Marketing Specialist

Location: Nairobi Kenya

Salary: KES 40000 plus commissions

Job Summary

Our client in the automotive industry is seeking a Sales & Marketing Specialist to drive the expansion of their sales department and support the launch of a new high-end spare parts product line. The role involves conducting market research identifying potential clients and developing strategies to increase market share. The ideal candidate will combine strong analytical ability sales acumen and strategic thinking to deliver growth in this competitive market.

Key Responsibilities:

1. Department Development

  • Support the setup and structuring of a dedicated sales department for the new product line.
  • Define sales processes performance standards and reporting mechanisms.

2. Market Research & Analysis

  • Conduct comprehensive market research to identify opportunities trends and competitor positioning.
  • Analyze existing client portfolios and identify prospects for the premium product line.
  • Provide management with data-driven insights to support strategic decisions.

3. Sales & Marketing Strategy

  • Develop and implement sales and marketing strategies to penetrate the high-end automotive spare parts market.
  • Create compelling value propositions for different customer segments.
  • Design promotional campaigns and partnership models to increase visibility and sales uptake.

4. Client Identification & Engagement

  • Identify and build relationships with potential clients including distributors and dealerships.
  • Strengthen relationships with existing clients transitioning to the premium product tier.

5. Advisory Role to Management

  • Provide regular market updates competitor intelligence and performance analysis.
  • Advise on pricing distribution models and product positioning to drive sustainable growth.

Requirements & Qualifications:

  • Bachelors degree in Business Administration Marketing Sales or related field.
  • 35 years of experience in sales business development or market analysis (automotive/spare parts/FMCG industry preferred).
  • Proven track record of creating and executing successful sales and marketing strategies.
  • Strong communication presentation and negotiation skills.
  • Analytical thinker with the ability to translate data into actionable insights.
  • Self-motivated proactive and able to work independently as well as in a team.
  • Strategic mindset with hands-on execution capability.

Application Process:

Interested candidates who meet the above criteria are invited to submit their CV and cover letter via our Career Page.

For inquiries contact:

Application Deadline: 9th September 2025

Only shortlisted candidates will be contacted.

Job Title: Sales & Marketing Specialist Location: Nairobi Kenya Salary: KES 40000 plus commissions Job Summary Our client in the automotive industry is seeking a Sales & Marketing Specialist to drive the expansion of their sales department and support the launch of a new high-end spare parts product...
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Key Skills

  • Digital Marketing
  • Marketing
  • Google Analytics
  • Pardot
  • HTML5
  • MailChimp
  • Marketing Automation
  • Salesforce Marketing Cloud
  • HubSpot
  • Responsys
  • Email Marketing
  • Social Media Management