Marketing Creative Director - Magic: The Gathering
Marketing Creative Director - Magic: The Gathering
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
$ 150100 - 249900
1 Vacancy
Job Description
AtWizards of the Coast we connect people around the world through play and imagination. From legendary franchises likeMagic: The GatheringandDungeons & Dragonsto bold new digital games we build fantastical worlds that spark connection community and creativity.
At Wizards of the Coast we connect people around the world through play and imagination. From legendary franchises likeMagic: The GatheringandDungeons & Dragonsto bold new digital games we build fantastical worlds that spark connection community and creativity.
Were looking for a Marketing Creative Directorto lead campaign creative forMagic: The Gathering. In this role youll shape how Magic shows up in the worldfrom set launches product campaigns and video content. Youll elevate our creative standards inspire breakthrough ideas and connect our world-class IP with new and existing fans in meaningful ways.
A day in the life as a Marketing Creative Director
As the Creative Director for Magic Marketing youll be the storytelling and visual leader for one of the most beloved fantasy brands in the world. Youll partner with franchise strategy and product marketing teams to develop bold campaign platforms bring new sets and characters to life and guide an internal team of designers copywriters and art directors.
This is a hands-on creative leadership role blending narrative instinct and visual craft with a deep respect for the players and business strategy. The ideal candidate has led creative campaigns for entertainment or genre brands and knows how to move seamlessly from high-level vision to tactical execution.
Youll work closely with the Head of Marketing Creative for Wizards to ensure the brand continues to innovate while remaining true to its roots.
- Lead the creative vision and execution for Magic: The Gathering marketing including campaign platforms launch assets video and digital creative.
- Collaborate with product marketing leads to translate strategy into emotionally resonant insight-driven creative work.
- Lead and mentor a cross-disciplinary internal creative teamhelping them grow execute at a high level and stay inspired.
- Uphold the creative bar across all work whether its a high-budget launch trailer or a social moment between sets.
- Partner with studio worldbuilding and lore teams to indentify compelling storytelling opportunities in every set.
- Guide and inspire external agency partners ensuring alignment to Magics brand tone and visual identity.
- Represent creative in key meetings working closely with senior leadership across Magic.
- Experience building IP-based campaigns that span video social experiential and community activations.
What Youll Bring
- 10 years of creative experience in brand or campaign work for games entertainment or IP-driven companies.
- 5 years leading internal creative teams with a track record of strong mentorship and collaborative leadership.
- A deep love of visual storytelling player-first thinking and fan-driven franchises.
- Exceptional concepting campaign development and narrative instincts.
- Ability to clearly communicate and present ideas to senior stakeholders and collaborators.
- A portfolio that demonstrates range originality and a deep understanding of how to move audiences with creative work.
Bonus Points
- Passion for or experience withMagic: The Gatheringor other relative strategy/fantasy franchises.
- Familiarity with player segments especially competitive and collector audiences.
We are an Equal Opportunity / Affirmative Action Employer
Hasbro is committed to equality of opportunity in all aspects of employment. We are committed to making all employment decisions without regard to race color religion sex sexual orientation gender identity or expression national origin age marital status or any other legally protected status.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process to perform essential job functions and to receive other benefits and privileges of employment. If you have a disability and require assistance in this application process and need to request an accommodation please contact your recruiter or coordinator.
The base salary range for this position is $150100.00 to $249900.00. The hiring range will vary based on factors such as experience skills location and market conditions. Additionally employees may be eligible for annual and long-term incentives as part of their overall compensation package.
Our Comprehensive Benefits Package Includes:
- Health & Wellness: Medical Dental and Vision Insurance
- Time Off to Recharge: Paid Vacation & Holidays
- Financial Well-being: Generous 401(k) Match
- Life & Family Support: Paid Parental Leave
- Giving Back: Volunteer & Employee Giving Programs
- Level Up Your Skills: Tuition Reimbursement
- Exclusive Perks: Product Discounts & More!
Required Experience:
Director
Employment Type
Full Time
