Marketing Specialist
Marketing Specialist
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Salary Not Disclosed
1 Vacancy
Job Description
At ASSA ABLOY our global teams work together to create products and services that seamlessly integrate into users lives making their daily routines easier and more convenient. By enabling users to control access we enhance safety and visibility providing unmatched peace of mind.
The Marketing Specialist plays a vital support role on the Marketing team contributing to the successful execution of product launches marketing campaigns and sales enablement initiatives for ASSA ABLOYs commercial hardware brands SARGENT and Corbin Russwin.
This is a hands-on position designed for an individual who is highly organized collaborative and able to manage multiple tasks and deadlines in a dynamic environment. The Marketing Specialist will assist with a range of marketing responsibilities including content creation digital and social updates project coordination documentation updates vendor communication and various ad hoc assignments to meet team objectives.
This role will collaborate with our team and colleagues and sit 5 days/week onsite in our New Haven CT office.
What you will be doing
- Manage and send all outbound email communications including product launches promotions newsletters internal communications and campaign-based messaging
- Use Salesforce Marketing Cloud (or similar platform) to build segment schedule and analyze email sends; monitor performance metrics such as open rates click-throughs and engagement
- Support product launches by developing marketing collateral such as brochures presentations product photography and sales communication materials
- Draft and edit a variety of content including emails blog posts internal decks and customer-facing messaging
- Assist with website content management and basic updates using Adobe Experience Manager (AEM) platform
- Support planning and scheduling of social media content across relevant channels
- Monitor and report on digital performance using tools such as Google Analytics SEM Rush Hotjar and Salesforce
- Coordinate with vendors including print and digital designers photographers videographers and freelancer writers to produce marketing materials
- Maintain and organize content within the digital asset management (DAM) system ensuring accurate and timely updates
- Assist with planning and execution of events tradeshows showroom displays and sample shipments
- Respond to various ad hoc requests and support special projects as assigned by the Marketing Manager
- Ensure brand consistency and messaging alignment across all touchpoints
What we are looking for
- Bachelors Degree in Marketing Communications or a related field preferred
- 24 years of experience in a marketing or coordination role ideally in a B2B or product marketing environment
- Strong project management and organizational skills with the ability to handle multiple priorities
- Excellent written and verbal communication skills
- Experience working with Salesforce Marketing Cloud or a comparable email marketing platform strongly preferred
- Proficiency in Microsoft Office (Word PowerPoint Excel Outlook) strongly preferred
- Familiarity with Google Analytics CMS tools and social media platforms is a plus
- Knowledge of Adobe Creative Suite and SEO/SEM best practices is a plus
- Ability to work both independently and collaboratively in a fast-paced deadline-driven environment
- Occasional travel may be required (up to 10%)
We review applications regularly so do not hesitate apply today!
What we offer
We are enthusiastic about providing amazing opportunities and benefits so that you can enjoy a lifelong career with us.
- Continuous professional development opportunities and an environment that fosters internal growth and mobility.
- Competitive compensation and benefits package which includes multiple healthcare options tuition reimbursementand matching 401k.
- Generous holiday schedule and paid time offto refresh and recharge.
- Employee pricing on our products and discount programs for travel entertainment and more!
We are the ASSA ABLOY Group
Our people have made us the global leader in access return we open doors for them wherever they go. With nearly 63000 colleagues in more than 70 different countries we help billions of people experience a more open world. Our innovations make all sorts of spaces physical and virtual safer more secure and easier to access.
As an employer we value results not titles or backgrounds. We empower our people to build their career around their aspirations and our ambitions supporting them with regular feedback training and development opportunities. Our colleagues think broadly about where they can make the most impact and we encourage them to grow their role locally regionally or even internationally.
As we welcome new people on board its important to us to have diverse inclusive teams and we value different perspectives and experiences.
Required Experience:
Unclear Seniority
Employment Type
Full Time
