Manager, Reporting & Insights
Manager, Reporting & Insights
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Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
Responsibilities
- Work with Marketing Operations and Branded Content teams to define reporting objectives for clients and craft actionable measurement solutions
- Connect analyze and visualize content performance data to provide insights supporting key business decisions across all stages of an advertisers marketing funnel
- Work alongside Account Managers to develop detailed wrap materials for branded content campaigns sharing quantitative and qualitative learnings with recommendations for future content opportunities
- Field ad-hoc reporting requests for Pre-Sales teams
- Uncover solutions to automate and templatize scheduled performance reports where needed
Requirements
- 3-5 years developing and driving the reporting strategy of digitally-focussed marketing campaigns (Prior experience in digital publishing a plus)
- Familiarity with self-serve ads platforms and in-platform reporting tools: Meta Business Manager Google Analytics TikTok Business Center Pinterest Analytics (Previous experience with Google Data Studio a plus)
- Proficient in Microsoft Excel
- Experience in presenting and interpreting content insights especially to non-researchers
- Excellent verbal and written communication skills to tell a story using data
- Significant attention to detail particularly when navigating numerous data sources
- Demonstrates strong strategic planning skills with the ability to manage and prioritize multiple projects with varying objectives
- Comfortable working in a fast-paced and dynamic media environment
Required Experience:
Manager
Employment Type
Full-Time
