Content Writer (Night Shift)
Content Writer (Night Shift)
Posted on :
27-08-2025
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1 Vacancy
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Job Description
We are seeking a creative Content Writer to join our brand team. The ideal candidate should be a versatile storyteller with a passion for building brands through compelling content. He will be responsible for strategizing developing and executing a wide range of content across our digital platforms including our website blogs email marketing campaigns social media channels and PR efforts. This role requires a strong understanding of content strategy SEO and the ability to produce high-quality engaging copy and scripts.
Content Strategy & Creation:
- Revamp a Brand Content Strategy which should reflect on all our digital channels.
Content Marketing:
- Creating and sharing valuable relevant content to attract and engage a target audience.
- Develop manage and execute a monthly content calendar for all brand channels including the website blog and social media.
- Write and edit engaging website content blog posts and articles that align with brand voice and marketing objectives.
- Craft compelling social media captions video scripts (for short-form and long-form content) and email copy.
Social Media & Video:
- Ideate and create content for social media platforms (e.g. Instagram YouTube LinkedIn) including posts stories and video scripts.
- Stay up-to-date with social media trends local culture and PR moments to inform content strategy.
SEO & PR Writing:
- Apply SEO best practices to all written content to improve search engine rankings.
- Write press releases pitches and other PR materials to secure media coverage and build brand awareness.
Performance & Optimization:
- Monitor and analyze content performance using analytics tools to identify trends and opportunities for improvement.
- Optimize content strategy based on performance data to increase reach engagement and conversions.
- Track and report on key performance indicators (KPIs) to demonstrate the impact of content efforts.
Engagement Rate on Social Media:
- High engagement across platforms (likes shares comments saves).
- Performance bench marked against previous campaigns and industry standards.
AI Marketing:
- Utilizing artificial intelligence to personalize marketing messages automate tasks and optimize the content of different types of marketing campaigns.
Performance Review & Optimization:
- Regular use of analytics and performance data to optimize content strategy.
- Demonstrable improvement in content performance (reach engagement shares).
Requirements
- Proven experience as a Content Writer Copywriter or similar role.
- A strong portfolio of published content including website copy blog posts and social media examples.
- Exceptional writing editing and proofreading skills with a keen eye for detail.
- Solid understanding of SEO principles and content marketing best practices.
- Experience with social media platforms and content management systems.
- Ability to work independently and manage multiple projects with tight deadlines.
- Excellent communication and collaboration skills.
- Experience with video production and on-camera presenting. (Optional but a plus)
Benefits
What We Offer:
- Market Competitive salary
- Fuel Allowance
- Door to Door Transportation for Female staff
- Monetary benefits include Eid Bonuses Performance Bonuses EOBI Pension plan Paid leave compensation Loans & Advance salary.
- Medical benefits: Family healthcare Including maternity Family OPD reimbursable Maternal/Paternal leaves.
- In-house recreational facilities: Outdoor sports area Billiards & Foosball table Xbox & Media Room Gym facility.
Other Information:
- Shift: Night
- Timings: 10:00 pm to 7:00 am
- Location: PECHS Block 06 Shahrah e Faisal Karachi.
- Days: Monday to Friday
- Employment Type: Full-time
Employment Type
Full Time
Key Skills
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