Specialist, Digital Marketing, CoA PH

A Career at HARMAN

As a technology leader that is rapidly on the move HARMAN is filled with people who are focused on making life better. Innovation inclusivity and teamwork are a part of our DNA. When you add that to the challenges we take on and solve together youll discover that at HARMAN you can grow make a difference and be proud of the work you do every day.

Introduction: A Career at HARMAN Lifestyle

Were a global multi-disciplinary team thats putting the innovative power of technology to work and transforming tomorrow. As a member of HARMAN Lifestyle you connect consumers with the power of superior sound.

• Contribute your talents to high-end esteemed brands like JBL Mark Levinson and Revel
• Unite your passion for audio innovation with high-tech product development
• Create pitch-perfect cutting-edge technology that elevates the listening experience

About the Role

In this role you will be a core member of a small but effective integrated marketing team that will help Harman manage and grow JBLs social media and online presence and enhance e-commerce strategies and digital marketing initiatives in the Philippines.

What You Will Do

Social Media Management

• Manage and grow the brands presence across key platforms (e.g. TikTok Instagram Facebook X) by increasing followers reach engagement video views etc.
• Develop and implement social media campaigns and content strategy (particularly reels or short form video content) to drive brand awareness and audience engagement.
• Lead the content initiatives by briefing and collaborating with internal visual designer and creative/media agencies to execute platform-specific strategies.
• Localize and adapt campaign assets provided by the Regional APAC Office.
• Report on social media performance with actionable insights.

E-Commerce & Other Digital Marketing Initiatives

• Develop and implement digital strategies and go-to-market (GTM) plans that support product launches campaigns and overall business objectives.
• Collaborate with distributors e-commerce platforms and agencies to develop innovative tactics that enhance e-commerce presence ensure brand consistency across platforms and maximize online sales growth
• Manage paid social ad campaigns in collaboration with agencies to maximize reach and ROI.
• Identify and evaluate digital marketing opportunities beyond social media such as search display CRM and partnerships to expand the brands online presence.
• Provide regular reporting on campaign performance digital KPIs and ROI.

What You Need to Be Successful

• Minimum of 1 year of experience in Digital Marketing Social Media Management or E-Commerce
• Proficient in Microsoft Excel (reporting data analysis) and other Microsoft Office applications.

Bonus Points if You Have

• Bachelors Degree in Marketing Business or related field

What is Nice to Have

• Prior experience in Consumer Electronics or FMCG industries.
• Knowledge of retail operations or digital marketing will be advantageous
• Ability to analyse customer data.
• Basic proficiency in design/video editing tools
• Familiarity with SEO SEM platform ads (Meta TikTok Google) e-commerce tools and other digital marketing channels (CRM affiliate display partnerships).

What Makes You Eligible

• Be willing to travel
• Any offer of employment is conditioned upon the successful completion of background reference checks.

What We Offer

• HARMAN is an innovative technology leader that is rapidly on the move. We empower our global teams to do their best as they take on the big challenges that make life better.
• As a part of HARMAN you can expect to be valued for exactly who you are for every day to be different and to be part of a global organization full of fun unique and talented people.

#LI-Hybrid

HARMAN is proud to be an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard torace religion color national origin gender (including pregnancy childbirth or related medical conditions) sexual orientation gender identity gender expression age status as a protected veteran status as an individual with a disability or other applicable legally protected characteristics.