Account Executive
Account Executive
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Job Description
Pacific Communications is a full-service global provider of integrated healthcare communications on the West Coast specializing in marketing strategy development and planning medical communications and education branding advertising and promotion. This includes launching many new products and technologies with a global reach.
Under the general supervision of the Account Supervisor and the Executive Director of Client Services performs the following:
- Develops comprehensive communications plans for assigned products which support approved marketing strategies.
- Conducts input sessions with Clients Agency Public Relations and Professional Communications to discuss communications plans for new product opportunities new product launches and annual marketing plans.
- Develops creative platforms for assigned brand(s). Provides strategic input for Creative Team of Copywriter and Art Director and participates in creative development sessions. Prepares creative platform prior to campaign development.
- Presents recommended consumer and professional audience campaigns and tactics to Clients with the assistance of key Agency Account Management and Creative staff when appropriate.
- Investigates and recommends innovative media and sales promotional opportunities. Works closely with Media Analyst in developing media schedules. Meets regularly with journal and video representatives to keep current on industry trends/information.
% of Time or Importance: 40%
- Manages development of Clients projects from initiation to completion on time within budget and on strategy.
- Communicates with the Account Supervisor on a regular and consistent basis as to the status of the account meetings issues etc.
- Communicates effectively with all Agency personnel to ensure assigned projects are correctly executed on time and within budget.
- Conducts strategy review meetings for Creative and Legal/Medical.
- Is ultimately responsible to Clients and Agency management for on-time execution Legal and Medical accuracy and satisfactory appearance of assigned communications projects.
% of Time or Importance: 40%
- Supervises advertising expenditures on assigned products.
- Supplies Clients with accurate timely reports of budgeted versus actual expenditures.
- Provides budget guidelines to Creative and Production Teams on assigned projects.
- Recommends to Clients budget revisions which adjust to budgeted levels or increase or decrease advertising spends in the face of market or competitive activities.
% of Time or Importance: 20%
Qualifications :
- Experience equivalent to a 4-year college education with an emphasis in advertising journalism and/or business administration preferred. Related work experience could serve as a modifier of preferred degree major.
- Knowledge of advertising agency disciplines including creative production personnel management and project management with 3 to 6 years classic-full-service health care agency experience required. Experience in client-side marketing marketing research or sales is desirable. Strong interpersonal organizational written and oral communications skills must be demonstrated.
- Knowledge of both marketing and advertising is required.
- Excellent management supervisory analytical and communication skills both oral and written.
- Strong systems organizational abilities.
- Proven interpersonal skills.
Additional Information :
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time ofthis posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic locationand we may ultimately pay more or less than the posted range. This range may be modified in the future.
We offer a comprehensive package of benefits including paid time off (vacation holidays sick) medical/dental/vision insurance and 401(k) to eligible employees.
This job is eligible to participate in our short-term incentive programs.
This job is eligible to participate in our long-term incentive programs
Note: No amount of pay is considered to be wages or compensation until such amount is earned vested and determinable. The amount and availability of anybonus commission incentive benefits or any other form of compensation and benefits that are allocable to a particular employee remains in the Companys soleand absolute discretion unless and until paid and may be modified at the Companys sole and absolute discretion consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more visit & Puerto Rico applicants seeking a reasonable accommodation click here to learn more:
No
Employment Type :
Full-time
Employment Type
Full-time
