Our client is a modern and compassionate healthcare facility committed to delivering exceptional surgical and medical care. With a focus on patient-centered service they combine cutting-edge technology skilled professionals and a serene environment to ensure safety comfort and optimal outcomes. Our client prioritizes clear communication holistic healing and excellence at every stage of the patient journey from consultation to recovery.
Job Summary:
Our client is seeking a creative and strategic Content Specialist with 1 3 years of relevant experience to develop and manage digital content across various platforms. The ideal candidate will be passionate about storytelling digital media and audience engagement. This role involves content creation and copywriting aimed at expanding brand presence and driving client engagement.
Responsibilities:
- Generate Content appropriate/targeted for specific client segments to achieve growth and market dominance
- Content preparation and presentation: Posting on Social media YouTube Copywriting Captions descriptions taggingetc.
- Develop YouTube channel; - videos shorts posts etc
- Handle Graphic design Videography Photography Video/other media editing effects and production will be a plus
- Take charge of Google and YouTube Ads
- Note and capture promotional and viral content-worthy moments
- Generate content that will give the business a dominant market position and generate inquiry and potential clients
- Provide narration voice over storytelling for illustrated videos that are magnetic for potential clients and are insightful
- Creative editing graphics transitions overlays sound designs
- Educative and analytical content that is engaging
- Humour and entertaining pieces with creative artistry (artistic creativity)
Requirements
Target:
- Develop sufficient channel-specific content for at least twice daily posts
- Copywriting and posts to match business growth expectations
- Create ideas for viral content
- Increase followers on all channels by a target to be agreed upon quarterly
Requirements:
- 1 3 years of proven experience in content creation digital marketing or a similar role.
- Bachelors degree in Mass Communication Media Studies Marketing Digital Arts or a related field.
- Strong skills in copywriting content strategy and digital storytelling.
- Proficiency in Figma Canva Adobe Creative Suite (Photoshop Premiere Pro Illustrator After Effects etc.) is a plus.
- Hands-on experience with YouTube Studio Google Ads and social media management tools.
- Excellent communication creativity time management and teamwork skills.