Market & Product Intelligence
- Ensure the collection analysis and insight reporting of all relevant market information (competitor pricing sales action & promotions; market trend) through support of Sales team as primary source of data collection.
- Ensure effective MI communication via regular update to the management and sales team.
- Make effective use of MI for providing price proposals and meaningful impact to business.
- Maintain model-wise granular car parc & tire fitment data for current & Future years to understand demand by tire size utilizing available resources (e.g. IHS JPJ Segment Y)
- Keep track of new competitor products/sizes & develop proper market segmentation.
- Tracking new vehicle launches in Malaysia market & map tire fitment along with details of staggered fitment.
Pricing Management
- Understand brand margin potential at sell-in and sell-out levels of Continental brands and competitor brands from information sourced through compliant sources and ensure competitive pricing.
- Ensure pricing policies are adhered to in order to maintain Continental brands margin potential within the market.
- To Ensure all the prices articles & PH are maintained correctly in SAP system.
- To Ensure up to date & accurate price list maintenance & circulation to dealers.
- Make analysis with business related implications or decision-making conclusion for pricing
- Observe and provide active recommendation in regards of price development and perspectives
Commercial Policy & Accrual Management
- Support commercial structure preparation while balancing customer/company needs & minimizing channel conflict.
- Investigate the need & plan price promotions on monthly level within budgeted accruals in coordination with pricing & product manager & Sales Head.
- Ensure preparation of impact & efficacy of price promotions on monthly level to country management.
- Tracking of OOY/ old DOM tyres effectively in coordination with planners and OE team.
- Liaise with pricing & product manager & controlling to define accruals & keep in line with FC accruals.
- Support Business analyst as per 4 - EYE principle to ensure correctness of payouts done for commercial policy Price Promotions etc.
Product Management & Communication
- Benchmark to competitors segmentation and analyze consumer purchasing behavior
- Introduction of new tyre lines / brands/ sizes to achieve business objectives and strategic requirement via the official BP process.
- Support pricing & product Manager to collaborate with different stakeholders (Sales Marketing Supply Chain TCS) for successful launch plan preparation within defined timelines.
- Prepare product communication plan with marketing as per local needs & resolve product related queries received from customers.
- Highlight missing article/sizes to pricing & product Manager & suggest right pattern to be launched in the size or new pattern in existing size.
- Work with sales head market planner & pricing & product Manager to forecast for UUHP portfolio.
- Work with BA team for prompt release of SPROMAR for market launch articles.
- Alignment of FC for all phase-in and phase-out articles on changes in SOPs with special focus on UUHP (18 above) articles..
Qualifications :
Bachelors degree with preference for engineering & business degree.
Candidate must have product/pricing experience with proficiency in SAP Excel & Power BI.
Candidates with Channel Sales experience in Tire market will be preferred.
Additional Information :
Ready to drive with Continental Take the first step and fill in the online application.
Remote Work :
No
Employment Type :
Full-time