Social Media Specialist
Social Media Specialist
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Job Description
Channel Management
You will own the publishing calendar for the assigned social media output in Japan.
Optimize channel performance through use of analytics scheduling featuring using customized functionalities and driving smooth consumer journeys across platforms.
Build community through social media community management and community focused initiatives.
Use the right mix of local and global content to ensure year-long audience engagement from standalone content to flankers that are created with Red Bull events projects and other properties in mind. Has a strong understanding of what local content will work with a local audience and how to program it.
Social Asset Edits & Production
Develop and produce social first content concepts around our marketing mix with a hyper focus on local relevancy.
Work closely with internal and external content producers and editors to ensure content is made for the platform to maximize performance. Executes activation plans with the Brand and Communications departments to maximize reach of this content.
Social Media Strategy
Works with the Head of Programming to build on the organizations business plan by creating and
programming strategies in support of the organizations wider marketing mix.
Qualifications :
Fluent level both English and Japanese (Native Japanese level is ideal).
Required to have past experience in running successful and engaging social media accounts.
Expert in identifying where consumers live digitally how they consume content and how to engage them with content according to their consumption behavior.
Has a constant sense of online trends and knows how to drive Word of Mouth online.
Passion for the Red Bull brand its content playgrounds and values and understands how to translate this into driving brand love in an online environment through media.
Additional Information :
- 1
- Tri-Seven Roppongi 12F
- 9:0018:00110:0015:00
- 40
- 6.5%
- 20
Retirement program Defined Contribution Plan 6.5% of monthly base salary)
Group life insurance
Group medical insurance Long-term disability insurance (income security)
Benefit one
Maximum of 20 days of annual leave right after entering the company (it differs depending on joining month)
Staff discount for Red Bull and AlphaTauri apparel purchased on RBs online store.
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
