Brand Manager, Virology
Brand Manager, Virology
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Job Description
The team is looking for a talented and experienced individual to lead the marketing and commercial activities of our Maviret medication for the treatment of hepatitis C. Through innovative tactics and a team-oriented approach the Brand Manager Virology will contribute to AbbVie establishing itself as a leader. This position is based in Montreal (Saint-Laurent) and reports to the Business Unit Head Virology and Established Products.
Key Responsibilities:
- Successfully implementing the commercial marketing plan.
- Develvoping implementing and measuring tactics aligned to strategies identified in the brand plan for Maviret.
- Managing and strategically spending the Advertising and Promotion (A&P) budget.
- Taking the lead role in monthly and annual financial processes working in close collaboration with forecasting team to deliver accurate and timely output.
- Communicating strategic goals positioning messaging and tactical plans to internal customers field sales force and external agencies.
- Analyzing market issues and opportunities and communicate findings to brand team and to senior management.
- Planning and developing sales promotional materials and coordinating field team meetings.
- Support the team for the plan and coordination of the national sales meeting and cycle meetings.
- Ensure successful collaboration between agency of record and AbbVie internal partners (advertising Patient relations).
- Work collaboratively with external vendors.
Qualifications :
Qualifications
Education/Experience required:
- Bachelors degree in Commerce Science or related field is required.
- Relevant marketing experience with a proven track record within the biotech/pharmaceutical industry:
- Marketing experience within a relevant therapeutic area is a strength (minimum two years).
- Experience with digital/virtual programs deployment is an asset.
- Ability to think and plan strategically (work plans activities timelines targeting) and operating with execution excellence.
Essential skills and abilities:
- Experience with Microsoft Office Suite (Outlook PowerPoint Excel Word etc.).
- Must be at ease with technology (the use of various tools/systems to perform day-to-day tasks).
- Travel required about 30% of the time.
- Valid drivers license and passport.
Key leadership competencies:
- Drive & communicate vision and strategy.
- Excel in marketing by translating a very precise positioning into marketing tactics and sales force execution.
- Contribute to the brand team as an effective and genuine team player.
- Prioritize decisions and activities to ensure efficient use of resources and address critical issues impacting the brand.
- Prepare and deliver presentations to the different stakeholders; adapt key messages to the audience.
- Drive and Manage Projects.
- Propose new and innovative marketing solutions.
AbbVie strives to provide a French working environment for its employees in Quebec. Although as part of its francization program has taken all reasonable steps to avoid imposing the following requirement advanced amount of knowledge of English / Fluency in English is an essential requirement for the position of brand manager including but not limited to for the following reasons:
- English speaking employees outside the province of Quebec.
- English speaking clients outside the province of Quebec.
- Anglophone region outside the province of Quebec.
Additional Information :
AbbVie is an equal opportunity employer and encourages women Aboriginal people persons with disabilities and members of visible minorities to apply.
AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more visit & Puerto Rico applicants seeking a reasonable accommodation click here to learn more:
No
Employment Type :
Full-time
Employment Type
Full-time
