CBS BMC Brand and Marketing Marketing Automation Senior Associate

Delhi - India

Monthly Salary: Not Disclosed

Posted on: 26-08-2025

Vacancies: 1 Vacancy

Job Summary

At EY were all in to shape your future with confidence.

Well help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go.

Join EY and help to build a better working world.

The opportunity

We are seeking a Marketing Automation and Martech Senior Associate who will be responsible for executing activities within the Switzerland Brand Marketing & Communications (BMC) department. This individual will support projects involving the end-to-end tactical execution of campaigns process improvements and educating users on campaign best practices. Furthermore the successful candidate will assist the Switzerland Marketing Automation and Martech Lead in various marketing technology integration projects demonstrating a strong interest in marketing technology data management and analytics.

Your key responsibilities

Execute Marketing Automation campaigns of varying complexities and sizes ensuring alignment with strategic objectives.
Support email marketing campaigns with a strong emphasis on Marketo expertise.
Coordinate and liaise with stakeholders to ensure all relevant content assets and target audience parameters are gathered for effective campaign execution.
Provide project support to all marketing technology team members throughout various stages of projects including testing use cases.
Regularly report to key stakeholders on the performance of marketing automation campaigns providing data-backed suggestions for improvement.
Assist the Marketing Automation and Martech Lead in various integration projects such as Marketo Lens CRM Dynamics data synchronization (ADP) D&B Optimizer chatbot rollout LinkedIn Lead Gen Forms Cvent etc. ensuring seamless data flow and user experience.
Develop and maintain comprehensive documentation for Marketing technology processes integrations and best practices.
Act as a brand champion ensuring that all external campaigns and experiences align with the firms brand and business strategy while adhering to risk and quality safeguards set by EY.
Collaborate with stakeholders to achieve organizational objectives and project goals.

Skills and attributes for success

Analytical thinking and data-driven decision-making skills.
Understanding of internal Marketing technology stack
Audience Segmentations and targeting
Stakeholder management
Troubleshooting
Familiarity with Agile planning and Agile project management skills

To qualify for the role you must have

Any university degree or college diploma in Marketing technology or a related field.
Understanding of Marketing automation and marketing technology eco-system
Experience in Marketing Automation campaign configuration
Min. 5 years of experience and min. 3 years with Marketo
Ability to translate business needs into technical solutions in Marketing automation platform.
Adherence to data compliance policies (such as GDPR CANSPAM) is a must. Specialist knows his customer journeys well-enough to identify every possible opportunity or data breach and the need for appropriate security and get measures in place to safeguard it.

Ideally youll also have

Strong interest in marketing technology data management and analytics
Storytelling and consulting skills
Attention to detail
Organized self-starter who can collaborate with the team and excel in a fast-paced corporate environment. While being able to manage multiple priorities and deadlines.

Technologies and Tools

Marketo or any other Marketing Automation platform
Marketing technology tools e.g.: D&B Optimizer ADP Cvent LinkedIn Lead Gen Forms CRM Dynamics
Microsoft Office
Working knowledge of HTML CSS and scripting

What we look for

Technical acumen
Strong team contributor
Ready to learn and adapt
Problem solving skills
Stakeholder management
Effective communication

What we offer

EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations Argentina China India the Philippines Poland and the UK and with teams from all EY service lines geographies and sectors playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants we offer a wide variety of fulfilling career opportunities that span all business GDS you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. Well introduce you to an ever-expanding ecosystem of people learning skills and insights that will stay with you throughout your career.

Continuous learning: Youll develop the mindset and skills to navigate whatever comes next.
Success as defined by you: Well provide the tools and flexibility so you can make a meaningful impact your way.
Transformative leadership: Well give you the insights coaching and confidence to be the leader the world needs.
Diverse and inclusive culture: Youll be embraced for who you are and empowered to use your voice to help others find theirs.

EY Building a better working world

EY is building a better working world by creating new value for clients people society and the planet while building trust in capital markets.

Enabled by data AI and advanced technology EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow.

EY teams work across a full spectrum of services in assurance consulting tax strategy and transactions. Fueled by sector insights a globally connected multi-disciplinary network and diverse ecosystem partners EY teams can provide services in more than 150 countries and territories.

Required Experience:

Senior IC

At EY were all in to shape your future with confidence.Well help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go.Join EY and help to build a better working world.The opportunityWe are seeking a Marketing Automation and Martech Senior As...