SVP, Media - VMNY

SVP Media

In a Nutshell:

The SVP Media is a pivotal executive leader at VaynerMedia responsible for the strategic direction operational excellence andcommercial growth of a significant portfolio of media-led accounts. Reporting to an SVP Group Director you will drive this growth by leading a talented team of VPs and their direct reports (25-40 employees).You are the architect of the integrated strategy directing Analytics Creative and Strategy departments to deliver cohesive best-in-class work. You will serve as the executive sponsor for our client partners owning C-suite relationships and the P&L for your group all while embodying and championing the Honey Empire Values.

What Youd Do:

Portfolio & P&L Ownership:

• Own the P&L margin contribution health and growth trajectory for a multi-million dollar book of business across 2-5 key accounts.
• Drive business growth by identifying and capitalizing on opportunities to deepen and expand existing client relationships through new strategic initiatives.
• Partner with agency leadership in a senior capacity onnew business pitches lending your executive expertise to help hunt and win new clients.

Executive Client & Team Leadership:

• Lead mentor and develop a team of digital media buyers and planners fostering an environment of accountability innovation and career growth for your entire25-40 person pod
• Serve as the executive sponsor and senior strategic advisor for key client relationships building trust and credibility with C-suite and VP-level stakeholders
• Architect the long-term vision and scope for your accounts shaping client roadmaps team structure and desired business outcomes.
• Lead honest robust and meaningful conversations giving constructive and actionable feedback to develop your VPs into the next generation of VaynerMedia leaders

Integrated Strategy Driver:

• As the lead for media-first accounts you will set the strategic direction and forge powerful collaborative partnerships with department leads across Analytics Creative Strategy and Project Management
• Architect and approve holistic media strategies ensuring your teams recommendations are anchored to tangible business outcomes and client KPIs
• Look beyond existing solutions to architect innovative breakthrough ideas approaches and solutions that solve complex client challenges

Departmental & Industry Influence:

• Embrace the opportunity to play a significant role in shaping the entire Media departments vision contributing to training programs operational best practices and our agency-wide point of view
• Position VaynerMedia as a center of expertise and influence by contributing to industry dialogue publications and events
• Continually pursue and vet emerging media technologies and platforms guiding the department on priorities and ensuring the agency remains at the cutting edge of the industry

What Youve Got:

• A minimum of 12-18 years of industry experience with a clear trajectory of leading progressively larger teams and more complex books of business
• A background rooted in hands-on-keyboard media buying giving you deep practitioner-level this role you will not be executing campaigns but you must possess the fluency to provide expert-level strategic guidance challenge your teams and stay current on platform trends and best practices
• Mastery of the paid social ecosystem is required: Facebook/Instagram TikTok LinkedIn Twitter Snapchat etc
• Significant experience in Programmatic Display/Video (e.g. DV360 The Trade Desk) and/or Paid Search (Google Bing)
• Proven experience leading senior-level teams (VPs Directors) to achieve substantial long-term client and portfolio growth with a passion for developing executive-level talent
• Gravitas and executive presence with a demonstrated ability to command a room and confidently advise and influence C-suite level clients
• Fluency with the modern analytics and measurement landscape including analytics platforms (e.g. Google Analytics) attribution partners and brand measurement solutions
• An individual who leads by example in work ethic empathy and professionalism and who can navigate the complex architectures of large client organizations to strengthen key relationships