Senior Director, Integrated Media Planning

We are looking for a Senior Director Integrated Media Planning to join our growing team!

Were seeking a seasoned and strategic media leader with deep expertise in media planning team leadership and client partnership. This individual will oversee multiple accounts drive innovation and shape the future of media strategy across the business. As the paid media lead you will guide clients and internal partners to ensure all digital marketing initiatives align with broader brand and business strategies.

Youll lead high-performing teams to deliver audience-first cross-channel media plans in close collaboration with Media Activation Analytics Creative and Account teamsclearly demonstrating the impact of paid media. The ideal candidate brings a data-driven mindset strong analytical skills and the ability to translate insights into actionable strategies across healthcare brands.

You should lead by example foster a positive and entrepreneurial team culture and serve as a trusted advisor to clients and internal stakeholders. Staying on the pulse of emerging technologies and media trends is key to guiding clients forward and maintaining Real Chemistrys position as a market leader.

This is a hybrid role based in one of our U.S. officesNew York City Boston Chicago or Carmelor remote within the U.S. depending on team and business needs.

This role will operate on Eastern Time hours so we encourage candidates located in the Eastern or Central time zones.

What Youll Do

• Develop and grow senior-level client relationships consulting across business units to deliver integrated strategic paid media solutions that drive growth

• Lead media strategy and client management across key accounts converting opportunities into long-term relationships

• Set vision and direction for junior and mid-level planners providing strategic oversight and ensuring delivery of best-in-class innovative plans

• Maintain high-level client engagement while collaborating across departments to ensure smooth day-to-day operations and execution

• Oversee strategic planning and execution across HCP and DTC engagements influencer programs and corporate media clients

• Partner with Media Activation leads to evolve internal processes establish best practices and drive innovation across digital and biddable media

• Proactively troubleshoot and resolve escalated issues with clients partners and suppliers

• Step in to support Directors and Associate Directors during peak workloads maintaining strategic leadership and team stability

• Champion integration of Media with broader Real Chemistry offerings ensuring media is embedded in overall strategy and execution

• Mentor and develop direct reports fostering a culture of innovation curiosity and continuous improvement

This Position is a Perfect Fit for You If:

• Our valuesBest Together Impact-Obsessed Excellence Expected Evolve Always and Accountability with an Ialign with your leadership style

• Youre adaptable resilient and thrive in evolving environments

• You bring strategic vision and tactical discipline and know how to prioritize for impact

• Youre proactive and solution-oriented always looking for ways to improve outcomes for clients and the business

What You Have:

• 10 years of experience in media planning and strategy with 5 years in client leadership and team management roles

• Career focus specifically in media (rather than broader marketing PR or sales); candidates with deep and continued experience in media planning will be prioritized

• Deep expertise in full-funnel 360-media planning with a focus on omni-digital channels (programmatic paid social SEM/SEO direct buys); experience in traditional media is a plus

• Experience leading media strategy across both Consumer and HCP audiences; experience with retail or e-commerce activation is a plus

• Proven success building and scaling media teams or leading in fast-paced entrepreneurial environments

• Experience defining and implementing new operational processes

• Excellent communication and presentation skills with confidence engaging senior client stakeholders

• Strong critical thinking and prioritization skills with the ability to manage multiple complex projects at once

• Familiarity with media research and reporting tools; working knowledge of site-level analytics a bonus

• A test-and-learn mindset with proven results in performance media

Pay Range: $00 USD

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law compensation will be determined based on job-related non-discriminatory factors including but not limited to work experience skills certifications and geographical location. The Company reserves the right to modify this pay range at any time.