The person will have a high degree of ownership integrity and accountability and will be collaborating with Creative Brand PR Retail Channel Digital and Legal teams to formulate content plans and clearances strategies for eCommerce deliverables. Your deep expertise in fostering and maintaining relationships across various partners will be essential for your success. Overall you are a great teammate who knows how to react quickly to new information opinions and direction and strategically pivot when necessary. Last-minute changes to projects will leave you unfazed and your experience will have primed you to navigate such changes with confidence and expertise. Key Responsibilities Include:- Vetting US or locally produced Marketing deliverables/ content to ensure appropriateness for use in the relevant eCommerce platforms in the Greater China Region.- Coordinating and planning appropriate Greater China specific content to replace Worldwide Marcom content that is not available or suitable for the regions use.- Making content suggestions in response to content briefs specifically requiring localised content and working with relevant internal stakeholders including Developers Relations and Product Marketing to finalize the content choices. - Securing rights clearances with a diverse set of content partners based in Greater China as well as some partners outside of the region.- Devising and developing content strategy and clearance standards.- Maintaining excellent relationships with partners and communicating with internal teams to understand what the deliverables are and how the content will be used in each piece in order to negotiate appropriate usage rights.
5 years of relevant experience in the advertising entertainment or other media content-focused industry.
Hands-on experience in consumer-facing content (advertising social media UGC consumer digital experiences entertainment and editorial) and associated risks is a requirement.
Strong working knowledge of IP rights including copyright trademark marketing use of likeness and licensing in such areas and/or advertising law
Fluent in both oral and written English Simplified Chinese and able to effectively communicate with teams at Marcom U.S.
Bachelor or equivalent degree
Expertise in identifying potential legal and cultural issues in China.
Knowledge on apps podcast and music licensing is a bonus
Self-motivated with high emotional intelligence flexibility and the ability to work collaboratively independently and reliably on multiple projects.
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