Digital Marketing Expert
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Job Location:
Manila - Philippines
Monthly Salary:
Not Disclosed
Posted on:
24-08-2025
Vacancies:
1 Vacancy
Job Summary
The Digital Marketing Expert will lead end-to-end digital marketing initiatives managing both internal and external projects. This role requires a creative data-driven and strategic thinker who thrives as an individual contributor enjoys working autonomously and is ready to get hands-on with all aspects of digital marketing.
Must have a minimum of 5 years relevant working experience.
Key Responsibilities
- Paid Media Management:
- Manage all paid online advertisements such as Meta Ads Google Display Network LinkedIn Ads and other platforms.
- Collaborate with agencies for media planning and buying.
- Must also be proficient in performance marketing with or without agency
- Social Media Management (Organic & Paid):
- Oversee organic and sponsored social media campaigns across platforms.
- Handle community management
- Manage social media tools for CMS and social media listening
- Content Marketing:
- Design and maintain a content calendar aligned with business objectives.
- Create and manage engaging content for various digital platforms.
- Ensure amplification of internal employer branding efforts through organic and paid posts.
- SEO & SEM:
- Manage Search Engine Optimization (SEO) and Search Engine Marketing (SEM).
- Strong knowledge of PPC campaigns and keyword strategies.
- Analytics & Reporting:
- Utilize web analytics tools to track performance and optimize campaigns.
- Provide insights and recommendations based on data analysis.
- Internal & External Communication Platforms:
- End-to-end management of platforms such as social media website and internal comm platforms
Required Skills & Attributes
- Expertise in digital marketing strategies tools and trends.
- Strong knowledge of SEO PPC social media and email marketing.
- Proficiency in web analytics tools (e.g. Google Analytics).
- Ability to design and execute content marketing strategies.
- Strong analytical skills and a data-driven mindset.
- Creative thinking and problem-solving abilities.
- Ability to work independently and thrive in an autonomous role.
- Comfortable managing multiple projects and getting hands-on with execution.
Key Skills
- Civil
- Anti Money Laundering
- Intelligence
- Hospitality
- Administrative Services
About Company
ING Global Career Opportunities - Welcome to 'careers at ING'. We give you the space to develop yourself as an intern, trainee and professional. Check out our opportunities. Jump on!
