Marketing Specialist - Web Content
Marketing Specialist - Web Content
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Salary Not Disclosed
1 Vacancy
Job Description
Wood Mackenzie is the global data and analytics business for the renewables energy and natural resources industries. Enhanced by technology. Enriched by human an ever-changing world companies and governments need reliable and actionable insight to lead the transition to a sustainable future. Thats why we cover the entire supply chain with unparalleled breadth and depth backed by over 50 years experience. Our team of over 2400 experts operating across 30 global locations are enabling customers decisions through real-time analytics consultancy events and thought leadership. Together we deliver the insight they need to separate risk from opportunity and make confident decisions when it matters most.
Wood Mackenzie Values
- Inclusive we succeed together
- Trusting we choose to trust each other
- Customer committed we put customers at the heart of our decisions
- Future Focused we accelerate change
- Curious we turn knowledge into action
Role Purpose:
We are seeking a skilled Web Content Producer to join our digital team in Marketing. The ideal candidate will be eager to contribute to the innovative work of the web team responsible for creating and managing high-quality updates and features on . This role requires content development skills attention to detail project management along with a desire to deliver excellent support to our global web CMS user community.
Key Responsibilities:
Manage updates to the website using our website CMS platform and be a champion for the platform features.
Edit and proofread content submitted by other team members or external contributors for products landing pages and key areas of the website.
Identify process improvements and implement changes so that we can better manage our website content governance.
Support new users of the website CMS with training and manage a shared support inbox.
Maintain the website template library and share examples of UX best practice.
Ensure all content adheres to the organisations style and tone of voice.
Optimise content for search engines (SEO) to improve website visibility and traffic.
Participate in website development team meetings collaborating with designers developers and other stakeholders to deliver high quality feature enhancements.
Monitor website analytics and user engagement metrics to inform content decisions.
Participate in user acceptance testing of new website components and features.
Maintain and update existing content to ensure accuracy and relevance archiving older pages and redirecting traffic when needed.
Assist in planning and delivery of AB testing and experimentation on the website.
Qualifications:
3 years of experience in web content web page production or digital marketing.
Proficiency in content management systems (CMS).
Familiarity with web analytics tools (e.g. Google Analytics) preferred.
Excellent editing and proofreading skills.
Understanding of SEO principles and best practices.
Strong organisational skills and attention to detail.
Experience working with a global dispersed marketing team preferred.
Project management or organisation management tools experience preferred.
Knowledge of current digital trends and technologies.
Required Skills:
Time management and ability to meet deadlines.
Ability to work independently and collaboratively in a fast-paced environment.
Creativity and problem-solving skills.
Adaptability to changing priorities.
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Equal Opportunities
We are an equal opportunities employer. This means we are committed to recruiting the best people regardless of their race colour religion age sex national origin disability or protected veteran status. You can find out more about your rights under the law at
If you are applying for a role and have a physical or mental disability we will support you with your application or through the hiring process.
Required Experience:
Unclear Seniority
Employment Type
Full-Time
